{"id":9291,"date":"2021-02-24T17:04:55","date_gmt":"2021-02-24T17:04:55","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?post_type=tribe_events&#038;p=9291"},"modified":"2021-02-24T17:04:56","modified_gmt":"2021-02-24T17:04:56","slug":"data-skills","status":"publish","type":"tribe_events","link":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/","title":{"rendered":"Data Skills: Making PR Count (Part 1)"},"content":{"rendered":"<p><strong>COMMS BEYOND COVID is a new series of events by CIPR North East focusing on the professional skills we need for success in a post-COVID world.<\/strong><\/p>\n<p>The ability to analyse data \u2013 whether it comes from numbers or words &#8211; and understand the insights, is vital in any industry, including Public Relations. Being a data-led PR is about being trusted to interrogate statistical data to support organisations.<\/p>\n<p>Data-led decision-making, evidence-based strategies, and the ability to present and communicate a large amount of information to audiences effectively are crucial to success.<\/p>\n<p>Communication professionals can bring data to life in meaningful ways; storytelling with data to raise awareness of important trends and changing behaviours and attitudes.<\/p>\n<p>But do you have the capabilities to interrogate the data?<\/p>\n<p>Data skills will be even more crucial for success in a post-COVID world. At this event, you will hear from professionals with hints and tips to make data count.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The ability to analyse data \u2013 whether it comes from numbers or words &#8211; and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!<\/p>\n","protected":false},"author":5,"featured_media":9293,"template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[844],"tribe_events_cat":[454],"class_list":["post-9291","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tag-insights-data","tribe_events_cat-cipr","cat_cipr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Data Skills: Making PR Count (Part 1) - nesma<\/title>\n<meta name=\"description\" content=\"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Skills: Making PR Count (Part 1) - nesma\" \/>\n<meta property=\"og:description\" content=\"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/\" \/>\n<meta property=\"og:site_name\" content=\"nesma\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-24T17:04:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png\" \/>\n\t<meta property=\"og:image:width\" content=\"585\" \/>\n\t<meta property=\"og:image:height\" content=\"440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/\",\"name\":\"Data Skills: Making PR Count (Part 1) - nesma\",\"isPartOf\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png\",\"datePublished\":\"2021-02-24T17:04:55+00:00\",\"dateModified\":\"2021-02-24T17:04:56+00:00\",\"description\":\"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!\",\"breadcrumb\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png\",\"contentUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png\",\"width\":585,\"height\":440},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hyperlink-technology.com\/nesma\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Events\",\"item\":\"https:\/\/hyperlink-technology.com\/nesma\/calendar\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Data Skills: Making PR Count (Part 1)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#website\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/\",\"name\":\"nesma\",\"description\":\"Marketing, communications and digital marketing training\",\"publisher\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hyperlink-technology.com\/nesma\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\",\"name\":\"nesma\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg\",\"contentUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg\",\"width\":512,\"height\":512,\"caption\":\"nesma\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Data Skills: Making PR Count (Part 1) - nesma","description":"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/","og_locale":"en_US","og_type":"article","og_title":"Data Skills: Making PR Count (Part 1) - nesma","og_description":"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!","og_url":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/","og_site_name":"nesma","article_modified_time":"2021-02-24T17:04:56+00:00","og_image":[{"width":585,"height":440,"url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/","url":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/","name":"Data Skills: Making PR Count (Part 1) - nesma","isPartOf":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage"},"image":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage"},"thumbnailUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png","datePublished":"2021-02-24T17:04:55+00:00","dateModified":"2021-02-24T17:04:56+00:00","description":"The ability to analyse data \u2013 whether it comes from numbers or words - and understand the insights, is vital in any industry, including Public Relations. This CIPR North East Data Skills Event on Thursday 25 March at 12:15 will give you hints and tips to make the data count!","breadcrumb":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#primaryimage","url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png","contentUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2021\/02\/CIPR-Data-web.png","width":585,"height":440},{"@type":"BreadcrumbList","@id":"https:\/\/hyperlink-technology.com\/nesma\/event\/data-skills\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hyperlink-technology.com\/nesma\/"},{"@type":"ListItem","position":2,"name":"Events","item":"https:\/\/hyperlink-technology.com\/nesma\/calendar\/"},{"@type":"ListItem","position":3,"name":"Data Skills: Making PR Count (Part 1)"}]},{"@type":"WebSite","@id":"https:\/\/hyperlink-technology.com\/nesma\/#website","url":"https:\/\/hyperlink-technology.com\/nesma\/","name":"nesma","description":"Marketing, communications and digital marketing training","publisher":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hyperlink-technology.com\/nesma\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/hyperlink-technology.com\/nesma\/#organization","name":"nesma","url":"https:\/\/hyperlink-technology.com\/nesma\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/","url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg","contentUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg","width":512,"height":512,"caption":"nesma"},"image":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tribe_events\/9291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":2,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tribe_events\/9291\/revisions"}],"predecessor-version":[{"id":9295,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tribe_events\/9291\/revisions\/9295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/media\/9293"}],"wp:attachment":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/media?parent=9291"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tags?post=9291"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tribe_events_cat?post=9291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}