{"id":5101,"date":"2018-08-06T16:13:44","date_gmt":"2018-08-06T16:13:44","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?post_type=tribe_events&#038;p=5101"},"modified":"2018-08-06T16:13:44","modified_gmt":"2018-08-06T16:13:44","slug":"the-art-science-of-engagement-with-kevin-maguire","status":"publish","type":"tribe_events","link":"https:\/\/hyperlink-technology.com\/nesma\/event\/the-art-science-of-engagement-with-kevin-maguire\/","title":{"rendered":"The &#039;Art &amp; Science of Engagement&#039; with Kevin Maguire &#8211; 8 Nov"},"content":{"rendered":"<h3 class=\"listing-hero-title\" data-automation=\"listing-title\"><span style=\"color: #00b5ce;\">An audience with Kevin Maguire. (Rescheduled).<\/span><\/h3>\n<p>Following his thwarted attempt at joining CIPR North East as our keynote speaker talking on the <strong>\u2018Art and Science of Engagement\u2019<\/strong> at this year\u2019s Northern Conference event to cover President Trump\u2019s UK visit, we\u2019re delighted to announce that Kevin Maguire will be delivering his planned session to our members and non-members, at a special event in November this year.<\/p>\n<p>Kevin will be delivering a session drawing on his experience as the editor of a national newspaper and being a key media player, giving his thoughts on how the media landscape is changing; how the media does (and perhaps at times doesn\u2019t) engage people and influence their behaviours; how the media is using science (data) and art (creative ways of storytelling) to engage its audiences; and the media\u2019s place in a modern public relations strategy to engage an audience in the age of the rise of social media and brand journalism.<\/p>\n<p>An award-winning journalist, Kevin Maguire is a Daily Mirror associate editor and New Statesman columnist. He presents TV and radio programmes and is a regular guest on shows from Good Morning Britain and This Week to The Wright Stuff and Sky News. Kevin started out as a local newspaper and has worked for The Daily Telegraph and The Guardian. He co-authored a book on Great Parliamentary Scandals and has ghosted two political autobiographies. He&#8217;s also a visiting professor at Sunderland University.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kevin Maguire will be delivering a session drawing on his experience as the editor of a national newspaper and being a key media player, giving his thoughts on how the media landscape is changing.<\/p>\n","protected":false},"author":4,"featured_media":5103,"template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[675,676,490,677,678],"tribe_events_cat":[423,405,409],"class_list":["post-5101","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tag-audience-engagement","tag-brand-journalism","tag-creative-storytelling","tag-media-landscape","tag-public-relations-strategy","tribe_events_cat-cim","tribe_events_cat-key-events-tribe","tribe_events_cat-north-east","cat_cim","cat_key-events-tribe","cat_north-east"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The &#039;Art &amp; 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