{"id":9964,"date":"2021-10-19T12:16:38","date_gmt":"2021-10-19T12:16:38","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?post_type=student_story&#038;p=9964"},"modified":"2021-10-19T12:17:03","modified_gmt":"2021-10-19T12:17:03","slug":"samantha-ross","status":"publish","type":"student_story","link":"https:\/\/hyperlink-technology.com\/nesma\/student_story\/samantha-ross\/","title":{"rendered":"Samantha Ross"},"content":{"rendered":"<p>Sam is the Marketing Coordinator for software developer <a href=\"https:\/\/www.oasys-software.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Oasys Limited<\/a> and has graduated with a <a href=\"https:\/\/hyperlink-technology.com\/nesma\/qualification\/cim-diploma-in-professional-marketing\/\">CIM Diploma in Professional Marketing<\/a> (L6) after deciding to formalise her vast experience with a degree level qualification that would benefit her and the business she works for.<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">Why did you choose to study this qualification?\u00a0<\/span><\/strong><\/p><p>I had no formal marketing qualifications. I\u2019d studied odd certificates online and have seven years of experience in the sector but knew I wanted to understand the theory behind what I\u2019d picked up over the years. My boss encouraged me to explore options, and through talking to a friend who had also studied with nesma, I realised that the CIM L6 was for me!<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What did you discover about yourself in the process?\u00a0<\/span><\/strong><\/p><p>After diving back into studying for a long time since graduating from University, I figured out that I should just get started with the writing a lot earlier and try not to get too bogged down in endless research. Imposter syndrome raised its head, and I convinced myself that I didn\u2019t yet know enough to put pen to paper, but starting to string my thoughts together helped me make a decent start. Also, it turns out I\u2019m pretty resilient!\u00a0<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">Has studying with nesma helped you in your career?\u00a0<\/span><\/strong><\/p><p>Yes, we\u2019ve just hired a Marketing Assistant. Which will allow me to focus on a higher-level marketing strategy as I position myself for promotion.&nbsp;<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What did you enjoy most about studying?\u00a0<\/span><\/strong><\/p><p>I think the flexibility of studying with nesma was great. I always planned to defer a semester to get married (even more so when wedding planning during the pandemic!) and have a break afterwards. Studying with a centre that appreciated that the work had to fit in around your schedule was amazing.&nbsp;<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What type of things do you do differently now?\u00a0<\/span><\/strong><\/p><p>I think I have more confidence in myself, something the team has noticed too, which is always nice! I\u2019ve put together product launch marketing plans. I\u2019m also still learning to kick aside the imposter syndrome and have trust in myself!<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What words of advice would you give anyone considering a career in marketing\/PR?\u00a0<\/span><\/strong><\/p><p>Follow companies that inspire you with their marketing. You never know when you can take inspiration from them in your own projects!&nbsp;<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What are the significant changes within your industry at present?\u00a0<\/span><\/strong><\/p><p>The pandemic has disrupted the construction industry (our software is used in this industry), meaning that buildings are being repurposed from offices, either changed in layout or even purpose, for example, to become residential. Of course, travel is a bit different for everyone, too.&nbsp;<\/p><p><strong><span class=\"has-inline-color has-central-palette-2-color\">What do you enjoy most when you aren\u2019t doing the day job?\u00a0<\/span><\/strong><\/p><p>I enjoy getting outside, either running or walking with our labradoodle, Ella. We were out walking as the results landed for my last two results, so she must be my good luck token! I\u2019m also a fan of baking and sampling Pina Coladas!\u00a0\u00a0<\/p><hr class=\"wp-block-separator has-text-color has-background has-central-palette-2-background-color has-central-palette-2-color is-style-wide\"\/><p>The Diploma in Professional Marketing is a qualification that will enable you to build the skills in order to progress and is ideal for individuals who wish to develop their strategic marketing knowledge and management capabilities.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sam is the Marketing Coordinator for software developer Oasys Limited and has graduated with a CIM Diploma in Professional Marketing (L6) after deciding to formalise her vast experience with a degree level qualification that would benefit her and the business she works 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