{"id":10306,"date":"2022-02-17T18:31:03","date_gmt":"2022-02-17T18:31:03","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?post_type=student_story&#038;p=10306"},"modified":"2022-02-18T09:05:50","modified_gmt":"2022-02-18T09:05:50","slug":"meet-emily-hardcastle","status":"publish","type":"student_story","link":"https:\/\/hyperlink-technology.com\/nesma\/student_story\/meet-emily-hardcastle\/","title":{"rendered":"Meet Emily Hardcastle"},"content":{"rendered":"<p>Emily is the Marketing Manager at Sterling Pharma Solutions and is working her way through the CIM qualifications with us! First, she completed the <a href=\"https:\/\/hyperlink-technology.com\/nesma\/qualification\/cim-certificate-in-professional-digital-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">CIM Certificate in Professional Digital Marketing<\/a> (L4) followed by the <a href=\"https:\/\/hyperlink-technology.com\/nesma\/qualification\/cim-diploma-in-professional-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">CIM Diploma in Professional Marketing<\/a> (L6). Now she is working towards the <a href=\"https:\/\/hyperlink-technology.com\/nesma\/qualification\/cim-diploma-in-professional-digital-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">CIM Diploma in Professional Digital Marketing<\/a> (L6), which will give her a dual qualification at degree level.<\/p><h3 class=\"wp-block-heading\">Why did you choose to move onto the Level 6 qualification?<\/h3><p>I studied my Level 4 qualification in 2019 to help me develop my theoretical marketing knowledge. After a couple of years\u2019 break and stepping into a new role in summer 2020, I decided it was the right time to build on that knowledge. At university, I studied Journalism, so it was also important to me to gain an equivalent qualification in marketing. I have just completed my Level 6 in Professional Marketing, and I\u2019m now going to complete my Level 6 in Professional Digital Marketing, so I will get two qualifications from completing four modules, rather than one qualification from three!&nbsp;<\/p><h3 class=\"wp-block-heading\"><strong>Has studying with nesma helped you in your career?&nbsp;<\/strong><\/h3><p>Studying with nesma, both at Level 4 and Level 6, has helped me build the confidence I need to develop. I definitely wouldn\u2019t be in the role I am today if I hadn\u2019t completed my Level 4 qualification. I hadn\u2019t even realised how vital theoretical knowledge is until completing the qualification. It made everything in my role at the time slot into place.&nbsp;<\/p><h3 class=\"wp-block-heading\">What type of things do you do differently now?<\/h3><p>I\u2019ve become more regimented in my routine to ensure that I am completing assignment tasks in enough time, but I\u2019m also making sure that I take at least one day a weekend to myself. Whether that\u2019s to go for dinner, meet a friend, or catch up on a series \u2013 I always feel like life is speeding along, and taking that time to slow right back down has been important to provide balance while I\u2019ve been working on this final module. I think this is something I will carry on doing, even once I\u2019ve completed my studies. I think secretly, deep down, I must enjoy the pressure.&nbsp;<\/p><h3 class=\"wp-block-heading\">What words of advice would you give anyone considering a career in marketing\/PR?&nbsp;<\/h3><p>I would definitely recommend studying a CIM qualification with nesma. Like I say, it has enabled me to develop the career I have today and provided the confidence I lacked.&nbsp;<\/p><h3 class=\"wp-block-heading\">What are the significant changes within your industry at present?&nbsp;<\/h3><p>My industry is growing quickly, and it\u2019s so exciting to be a part of the ongoing digital change. I\u2019m excited to see what comes next and how I can use what I have learned in my studies to support it.&nbsp;<\/p><h3 class=\"wp-block-heading\">What do you enjoy most when you aren\u2019t doing the day job?&nbsp;<\/h3><p>I haven\u2019t had a chance to do much outside of my day job and studying! The one thing I always make sure to do, though, is to carve time out for exercise, as it gives me time to think and clear my head.&nbsp;<\/p><hr class=\"wp-block-separator has-text-color has-background has-central-palette-2-background-color has-central-palette-2-color\"\/><p>The <a href=\"https:\/\/hyperlink-technology.com\/nesma\/qualification\/cim-diploma-in-professional-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">CIM Diploma in Professional Marketing<\/a>&nbsp;is a Level 6 qualification and is the equivalent to an undergraduate degree.&nbsp;Ideal for individuals who wish to develop their strategic marketing knowledge and management capabilities. <\/p>","protected":false},"excerpt":{"rendered":"<p>Emily she completed the CIM L4 Certificate in Professional Digital Marketing followed by the CIM L6 Diploma in Professional Marketing. Now she is working towards the CIM L6 Diploma in Professional Digital Marketing, which will give her a dual qualification at degree level.<\/p>\n","protected":false},"featured_media":10310,"template":"","qualification_type":[363],"class_list":["post-10306","student_story","type-student_story","status-publish","has-post-thumbnail","hentry","qualification_type-cim"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meet Emily Hardcastle nesma<\/title>\n<meta name=\"description\" content=\"Emily she completed the CIM L4 Certificate in Professional Digital Marketing followed by the CIM L6 Diploma in Professional Marketing. 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