{"id":4839,"date":"2018-06-21T09:23:22","date_gmt":"2018-06-21T09:23:22","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?p=4839"},"modified":"2018-06-21T09:23:22","modified_gmt":"2018-06-21T09:23:22","slug":"what-ive-learnt-from-my-students","status":"publish","type":"post","link":"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/","title":{"rendered":"What I've learnt from my students"},"content":{"rendered":"

I’ve\u00a0just finished the Level 4 Marketing module and here’s what I’ve learnt!<\/span><\/h3>\n

This term we’ve had students from a range of organisations studying on the\u00a0CIM Certificate in Professional Marketing \u2013 Level 4<\/a><\/strong><\/span> – Marketing Module including government body Homes England, Fabricom Offshore Services, Citygate and Intu Metrocentre.\u00a0 It’s been great to learn more about these organisations; how they work, the marketing activities students are involved in and the challenges they face.<\/p>\n

I’ve learnt from this term’s students how crucial it is to stay\u00a0curious<\/strong><\/span>\u00a0and\u00a0enthusiastic<\/span><\/strong>\u00a0about what we do.\u00a0 I know they all rush from busy jobs to attend the class and, barring the odd holiday or conference here and there, they have all really committed to the course and their professional development, they’ve attended every week, listened, asked questions and applied what they learn to their own work.<\/p>\n

Asking questions<\/span><\/strong>\u00a0is so important, not just when students find something they don’t understand in the slides, textbooks or past exam papers but for us all to check we know, to extend our understanding even further or just to start an interesting discussion.\u00a0 I’ve learned a lot from asking questions, it helps me to understand how confident students are feeling in the weeks running up to their exam, checks their\u00a0understanding and helps me learn too when I hear about their work and challenges.<\/p>\n

We’ve had some great questions and discussions this term where we can all bring examples of work we’ve done or marketing activities we see around us every day – a Pringles Point of Sale in Tesco, a GDPR email, Northumbrian Water’s Refill Campaign on Twitter.\u00a0 I’ve learned how important it is to apply the theory in the syllabus to the real world and across the very different sectors in which students work.<\/p>\n

My favourite question this term which I keep coming back to again and again is “there was 4 Ps, and now there’s 7 will there be any more in the future?”<\/strong><\/span>\u00a0 Good question!\u00a0 This has reminded me that the best marketing pushes boundaries and finds new, innovative ways to gain competitive advantage and delight customers.<\/p>\n

Learning is a career-long process.\u00a0The more you do, the less likely you are to stop. So I’m looking forward to meeting my next cohort in September!<\/p>\n

Karen Barrie<\/span><\/strong><\/span><\/p>\n

Karen<\/a><\/span> is a tutor\u00a0on the<\/strong>\u00a0CIM Certificate in Professional Marketing \u2013 Level 4<\/a><\/strong><\/span>\u00a0and\u00a0has\u00a0worked in marketing and communications roles for many years in a range of sectors and organisations.<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

I’ve\u00a0just finished the Level 4 Marketing module and here’s what I’ve learnt! This term we’ve had students from a range of organisations studying on the\u00a0CIM Certificate in Professional Marketing \u2013 Level 4 – Marketing Module including government body Homes England, Fabricom Offshore Services, Citygate and Intu Metrocentre.\u00a0 It’s been great to learn more about these … <\/p>\n","protected":false},"author":4,"featured_media":4637,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[190,261,262,24],"class_list":["post-4839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-cim-certificate-in-professional-marketing-level-4","tag-cim-courses","tag-marketing-students","tag-marketing-training"],"acf":[],"yoast_head":"\nWhat I've learnt from my students - nesma<\/title>\n<meta name=\"description\" content=\"Karen is a\u00a0tutor\u00a0on the\u00a0CIM Certificate in Professional Marketing \u2013 Level 4\u00a0and has\u00a0worked in marketing and communications roles in a range of sectors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What I've learnt from my students - nesma\" \/>\n<meta property=\"og:description\" content=\"Karen is a\u00a0tutor\u00a0on the\u00a0CIM Certificate in Professional Marketing \u2013 Level 4\u00a0and has\u00a0worked in marketing and communications roles in a range of sectors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\" \/>\n<meta property=\"og:site_name\" content=\"nesma\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-21T09:23:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2018\/04\/Karen-Web.png\" \/>\n\t<meta property=\"og:image:width\" content=\"585\" \/>\n\t<meta property=\"og:image:height\" content=\"440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"NESMA admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"NESMA admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\"},\"author\":{\"name\":\"NESMA admin\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/8ba88b1d975dc725d0a0f45bc50d2c4e\"},\"headline\":\"What I've learnt from my students\",\"datePublished\":\"2018-06-21T09:23:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\"},\"wordCount\":431,\"publisher\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2018\/04\/Karen-Web.png\",\"keywords\":[\"CIM Certificate in Professional Marketing \u2013 Level 4\",\"CIM Courses\",\"Marketing Students\",\"Marketing Training\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/what-ive-learnt-from-my-students\/\",\"name\":\"What I've learnt from my students - 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