{"id":3207,"date":"2017-07-17T21:29:14","date_gmt":"2017-07-17T21:29:14","guid":{"rendered":"https:\/\/hyperlink-technology.com\/nesma\/?p=3207"},"modified":"2017-07-17T21:29:14","modified_gmt":"2017-07-17T21:29:14","slug":"engaging-customers-storytelling","status":"publish","type":"post","link":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/","title":{"rendered":"Engaging customers through storytelling"},"content":{"rendered":"

Rockliffe Hall to reveal new \u2018Wonderland of Curiosities\u2019 to the region\u2019s marketers<\/p><\/blockquote>\n

Recently named as the UK\u2019s Large Hotel of the Year, Rockliffe Hall<\/a><\/strong><\/span> is opening its doors to the region\u2019s marketers for a CIM event in its newest venue; a stunning glasshouse.<\/p>\n

Rockliffe Hall announced plans for the \u00a3750,000 development earlier this year, which will be called Mischmasch; inspired by a periodical written and illustrated by Lewis Carroll for his family.\u00a0 Guests at the event will be some of the first to see the new glasshouse, which is part of the development adjacent to the kitchen gardens.<\/p>\n

Katie Scott, Rockliffe Hall\u2019s sales and marketing manager will discuss how storytelling through its marketing strategy has developed this five-star brand into one of the UK\u2019s best-loved resorts.<\/p>\n

Emma Greenwood, who is organising the event on behalf of CIM, said: \u201cI am really excited about this event; we are absolutely delighted that Rockliffe has invited us to share its marketing best practice for such an eagerly awaited development.\u00a0 Attendees will not only gain marketing know-how but also be treated to an early reveal of the new parkland.\u201d<\/p>\n

Other features of the \u2018Wonderland of Curiosities\u2019 will include an Alice in Wonderland nature trail and Sculptures, a large Eco Adventure Playground, interactive water fountains and a maze. A main feature of Mischmasch will be six Arctic Pods, nestled in the woodland, featuring different indoor experiences including interactive and electronic games and the start of a journey to \u2018Find the Cheshire Cat\u2019.<\/p>\n

The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.<\/p>\n

For more information or to book go HERE<\/a>\u00a0<\/span>or call the CIM events team on 01628 427 340 during office hours.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Rockliffe Hall to reveal new \u2018Wonderland of Curiosities\u2019 to the region\u2019s marketers Recently named as the UK\u2019s Large Hotel of the Year, Rockliffe Hall is opening its doors to the region\u2019s marketers for a CIM event in its newest venue; a stunning glasshouse. Rockliffe Hall announced plans for the \u00a3750,000 development earlier this year, which … <\/p>\n","protected":false},"author":4,"featured_media":3208,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[159,160,26,161,162],"class_list":["post-3207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-engaging-customers-through-storytelling","tag-five-star-brand","tag-marketing-strategy","tag-mischmasch-rockliffe-hall","tag-storytelling"],"acf":[],"yoast_head":"\nEngaging customers through storytelling - nesma<\/title>\n<meta name=\"description\" content=\"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Engaging customers through storytelling - nesma\" \/>\n<meta property=\"og:description\" content=\"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\" \/>\n<meta property=\"og:site_name\" content=\"nesma\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-17T21:29:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png\" \/>\n\t<meta property=\"og:image:width\" content=\"533\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"NESMA admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"NESMA admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\"},\"author\":{\"name\":\"NESMA admin\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/8ba88b1d975dc725d0a0f45bc50d2c4e\"},\"headline\":\"Engaging customers through storytelling\",\"datePublished\":\"2017-07-17T21:29:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\"},\"wordCount\":293,\"publisher\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png\",\"keywords\":[\"Engaging Customers through storytelling\",\"five-star brand\",\"Marketing Strategy\",\"Mischmasch Rockliffe Hall\",\"storytelling\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\",\"name\":\"Engaging customers through storytelling - nesma\",\"isPartOf\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png\",\"datePublished\":\"2017-07-17T21:29:14+00:00\",\"description\":\"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.\",\"breadcrumb\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png\",\"contentUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png\",\"width\":533,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hyperlink-technology.com\/nesma\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Engaging customers through storytelling\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#website\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/\",\"name\":\"nesma\",\"description\":\"Marketing, communications and digital marketing training\",\"publisher\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hyperlink-technology.com\/nesma\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#organization\",\"name\":\"nesma\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg\",\"contentUrl\":\"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg\",\"width\":512,\"height\":512,\"caption\":\"nesma\"},\"image\":{\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/8ba88b1d975dc725d0a0f45bc50d2c4e\",\"name\":\"NESMA admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/359211d8fd11ce9684f1d5be8ba3c2501ea57c546094e66fbd69b402ec963781?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/359211d8fd11ce9684f1d5be8ba3c2501ea57c546094e66fbd69b402ec963781?s=96&d=mm&r=g\",\"caption\":\"NESMA admin\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Engaging customers through storytelling - nesma","description":"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/","og_locale":"en_US","og_type":"article","og_title":"Engaging customers through storytelling - nesma","og_description":"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.","og_url":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/","og_site_name":"nesma","article_published_time":"2017-07-17T21:29:14+00:00","og_image":[{"width":533,"height":400,"url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png","type":"image\/png"}],"author":"NESMA admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"NESMA admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#article","isPartOf":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/"},"author":{"name":"NESMA admin","@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/8ba88b1d975dc725d0a0f45bc50d2c4e"},"headline":"Engaging customers through storytelling","datePublished":"2017-07-17T21:29:14+00:00","mainEntityOfPage":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/"},"wordCount":293,"publisher":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#organization"},"image":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage"},"thumbnailUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png","keywords":["Engaging Customers through storytelling","five-star brand","Marketing Strategy","Mischmasch Rockliffe Hall","storytelling"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/","url":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/","name":"Engaging customers through storytelling - nesma","isPartOf":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage"},"image":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage"},"thumbnailUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png","datePublished":"2017-07-17T21:29:14+00:00","description":"The event, entitled \u2018Engaging Customers through storytelling\u2019 will be held on 21 September and is open to CIM members and non-members.","breadcrumb":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#primaryimage","url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png","contentUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2017\/07\/CIM-Darlington.png","width":533,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/hyperlink-technology.com\/nesma\/engaging-customers-storytelling\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hyperlink-technology.com\/nesma\/"},{"@type":"ListItem","position":2,"name":"Engaging customers through storytelling"}]},{"@type":"WebSite","@id":"https:\/\/hyperlink-technology.com\/nesma\/#website","url":"https:\/\/hyperlink-technology.com\/nesma\/","name":"nesma","description":"Marketing, communications and digital marketing training","publisher":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hyperlink-technology.com\/nesma\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/hyperlink-technology.com\/nesma\/#organization","name":"nesma","url":"https:\/\/hyperlink-technology.com\/nesma\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/","url":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg","contentUrl":"https:\/\/hyperlink-technology.com\/nesma\/wp-content\/uploads\/2019\/10\/NESMA-site-icon.jpg","width":512,"height":512,"caption":"nesma"},"image":{"@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/8ba88b1d975dc725d0a0f45bc50d2c4e","name":"NESMA admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hyperlink-technology.com\/nesma\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/359211d8fd11ce9684f1d5be8ba3c2501ea57c546094e66fbd69b402ec963781?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/359211d8fd11ce9684f1d5be8ba3c2501ea57c546094e66fbd69b402ec963781?s=96&d=mm&r=g","caption":"NESMA admin"}}]}},"_links":{"self":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/posts\/3207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/comments?post=3207"}],"version-history":[{"count":0,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/posts\/3207\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/media\/3208"}],"wp:attachment":[{"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/media?parent=3207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/categories?post=3207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hyperlink-technology.com\/nesma\/wp-json\/wp\/v2\/tags?post=3207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}