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LinkedIn for Sales & Business Development is a 1/2 day course that will help you master LinkedIn to reach and connect with your business or commercial customers more effectively.
With over 500 million users, LinkedIn has become the ‘go to’ platform for business professionals all over the world.
LinkedIn can definitely help you do more business - it’s a powerful platform but many business owners do not fully understand how to use LinkedIn to their best advantage.
This course is perfect for someone who already uses social media for fun but now wants to use it to market their business or services. You may be comfortable with some social media platforms, but you’re not sure which ones are best for your type of business. Social Media works best when integrated with your overall marketing plans and you will learn how and where to integrate it for the greatest impact.
On this half-day workshop you will learn:
the correct way to set up your LinkedIn Personal and Company accounts
how to customise and brand your profile
how to manage your settings
how to update your profile
how to connect with others and grow your following
the best type of content for your business
the best type of content for your target customers
the pros and cons of LinkedIn advertising
how to use LinkedIn for prospecting to identify and connect with target customers
how to build a referral network for leads and sales
This half-day workshop is designed for sales or marketing your organisation to businesses and will give you the knowledge, confidence and skills necessary to make the right impression.
If you would like to discuss whether this course is suitable for your needs or talk about adapting it for a bespoke in-house session please call +44 (0)7734 222 254 or email lucy.davidson@hyperlink-technology.com.
