Latest Past Events
The darker side of nudging
Online WebinarJoin CIM for another great webinar in the Webinar Express Series on Thursday 11 February 2021.
The darker side of nudging - when the ends don't justify the means...
Charity and social marketers, behaviour change practitioners and social policy campaigners do good, well that’s their aim. Supported by clear objectives, detailed policies, defined behavioural outcomes and ethical codes of conduct, the choice of marketing techniques should be straightforward.
Leading through turnaround and transformation
Online WebinarJoin CIM for another great webinar in the Webinar Express Series on Tuesday 26 January 2021.
Few places illustrate the possibility of transformation in the most unpromising of circumstances as the Eden Project. The way a post-industrial landscape in the poorest part of the UK’s poorest county was turned into an iconic destination, educational charity and environmental inspiration shows what can be achieved working as a community and in harmony with nature. A worked out clay pit near St Austell in Cornwall is now a beacon of biodiversity and environmental optimism, welcoming over a million visitors a year, supporting thousands of jobs and inspiring successor projects around the world.
CIPR North East PR Book Club
OnlineCIPR North East PR Book Club
Award-winning author Amanda Coleman will discuss her book Crisis Communication Strategies in conversation with Ramona Slusarczyk, a lecturer in Corporate Communications at Newcastle University and will answer questions from the audience.
Whether your interest is in preparing in advance, responding effectively or recovering in full, or more likely all three; please do join CIPR NE for an evening of conversation, questions and answers with a very experienced crisis communications specialist