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NOW ONLINE - CIPR National Conference 2020 - 10 - 12 November 2020  | 
			
				
	
	
 
	
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Join CIM for another great webinar in the Webinar Express Series on Wednesday 11 November 2020. The pandemic has caused, potentially permanent, changes to customer behaviour – mainly a shift from in-person to digital channels (McKinsey 2020). And in response, many organisations are ‘digitally transforming’ and quickly developing new digital products and services.  | 
			
				
	
	
 
	
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Join CIM for another great webinar in the Webinar Express Series on Thursday 19 November 2020.  | 
			
				
	
	
 
	
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Uncover the common digital marketing questions which will help you to plan, manage and optimise your social media marketing with our 1-day sessions. Learn the fundamentals of social media marketing, not just what to post, but when and why. We will cover Facebook, Twitter, LinkedIn, YouTube and Instagram. 
	
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In this highly practical session, award-winning author and speaker Daniel Rowles, will guide you through the latest trends in digital marketing. The session will cover topics like influencer marketing, latest trends in podcasting and video as well the latest developments in social media. You’ll leave with tools and techniques you can take away and use straight away, and every attendee will be provided with the latest ‘digital marketing toolkit’ - a guide to the best free digital marketing tools.  | 
			
				
	
	
 
	
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Email marketing is an important part of any marketing strategy and has the very best ROI. We will cover list building and segmentation, the different types of email campaign and what makes email successful. You will also learn how to use MailChimp email marketing software. 
	
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