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X-WR-CALDESC:Events for nesma
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BEGIN:VEVENT
DTSTART;TZID=UTC:20200219T180000
DTEND;TZID=UTC:20200219T190000
DTSTAMP:20260408T212911
CREATED:20200203T112834Z
LAST-MODIFIED:20200331T144137Z
UID:7692-1582135200-1582138800@hyperlink-technology.com
SUMMARY:A mile in my shoes - Feb 19
DESCRIPTION:Seeking out what customers really want \nCustomer experience is emerging as a discipline in its own right\, but what does this mean? How does this differ from service design or user experience (UX)? How does this sit alongside feature teams or product owners? How is this different to customer service? How do organisations meaningfully apply the customer experience principles – and how do you know when you are doing it right? \nOur speaker Kirsty Lieberthal\, Customer Experience Strategy Manager at Prudential UK\, is a creative and digital agency veteran of 20+ years and now specialises in CX in transformation environments.
URL:https://hyperlink-technology.com/nesma/event/a-mile-in-my-shoes-seeking-out-what-customers-really-want-feb-19/
LOCATION:DoubleTree by Hilton Edinburgh\, City Centre\, 34 Bread Street\, Edinburgh\, EH3 9AF\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/02/Shoes-300x226-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200218T093000
DTEND;TZID=UTC:20200218T163000
DTSTAMP:20260408T212911
CREATED:20191216T085457Z
LAST-MODIFIED:20191216T085457Z
UID:7155-1582018200-1582043400@hyperlink-technology.com
SUMMARY:Marketing Vision - Scaleup North East Insight Workshop
DESCRIPTION:Veronica is providing one of the essential masterclasses for the Scaleup North East programme on Tuesday 18 February.  \nShe will be delivering a 1-day workshop focussing on the principles of Strategic Marketing relevant to a business preparing to scale up. \nMoving from organic growth to accelerated growth to meet scale-up ambitions requires a focused and targeted marketing strategy to drive sales and attract new customers. \nThis one day workshop is aimed at companies that are looking to accelerate growth and need to review or develop their approach to marketing in preparation for scaling. \nIt will look at – \n– Identify the marketing resources needed to support growth \n– Establish how to set clear company and marketing objectives \n– Identifying primary barriers to moving forward internally and externally \n– Identify opportunities in product and market developments for growth \n– Identify what success looks like and how to measure progress. \nIt’s a perfect session for SMEs who have been operating for a minimum of 3 years and are ready to take their businesses to another level through scaling up. \nIf Scaleup is something you could benefit from? Take a look at look at their brochure. \nThis workshop will be delivered by Veronica Swindale\, Managing Director of nesma.
URL:https://hyperlink-technology.com/nesma/event/marketing-scaling-up-to-success/
CATEGORIES:Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/12/Scale-up-North-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200218T093000
DTEND;TZID=UTC:20200218T163000
DTSTAMP:20260408T212911
CREATED:20191216T085457Z
LAST-MODIFIED:20191216T085457Z
UID:7681-1582018200-1582043400@hyperlink-technology.com
SUMMARY:Marketing Vision - Scaleup North East Insight Workshop
DESCRIPTION:Veronica is providing one of the essential masterclasses for the Scaleup North East programme on Tuesday 18 February.  \nShe will be delivering a 1-day workshop focussing on the principles of Strategic Marketing relevant to a business preparing to scale up. \nMoving from organic growth to accelerated growth to meet scale-up ambitions requires a focused and targeted marketing strategy to drive sales and attract new customers. \nThis one day workshop is aimed at companies that are looking to accelerate growth and need to review or develop their approach to marketing in preparation for scaling. \nIt will look at – \n– Identify the marketing resources needed to support growth \n– Establish how to set clear company and marketing objectives \n– Identifying primary barriers to moving forward internally and externally \n– Identify opportunities in product and market developments for growth \n– Identify what success looks like and how to measure progress. \nIt’s a perfect session for SMEs who have been operating for a minimum of 3 years and are ready to take their businesses to another level through scaling up. \nIf Scaleup is something you could benefit from? Take a look at look at their brochure. \nThis workshop will be delivered by Veronica Swindale\, Managing Director of nesma.
URL:https://hyperlink-technology.com/nesma/event/marketing-scaling-up-to-success-2/
CATEGORIES:Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/12/Scale-up-North-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T160000
DTEND;TZID=UTC:20200206T180000
DTSTAMP:20260408T212911
CREATED:20200108T192546Z
LAST-MODIFIED:20200108T192546Z
UID:7157-1581004800-1581012000@hyperlink-technology.com
SUMMARY:CIPR #TimeToTalkDay Event
DESCRIPTION:Join CIPR North East to explore how to manage your own mental health when dealing with crisis communications.\n\n\n\n\n\n\nThis #TimeToTalkDay\, join CIPR North East\, NGI Solutions and Newcastle Upon Tyne NHS Hospitals Trust to explore mental health communications\, health and wellbeing in the workplace and how to manage your own mental health when dealing with crisis communications. \n\n\nIn light of #TimeToTalkDay\, there will be no fee to attend this event. Instead\, CIPR North East is asking attendees to make a donation to Mind in lieu of an event fee. \nRefreshments will be provided and sessions will include: \nMental health communications \nLucy Nichol\, Account Director\, NGI Solutions \nAn interactive session following on from Lucy’s last CIPR workshop. Delegates are asked to think about examples of positive and negative mental health coverage from the media for a facilitated discussion on what stigmatising content looks like and how to report responsibly on mental health. \nThe session will also provide a basic guide to the differences between mental health problems and symptoms\, explore the impact of stigma and discuss how we can challenge it in the media. \nRecognising the emotional toll of crisis communications \nCaroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nAs someone who worked for a long time in mental health and disability services\, and now in one of the largest and most specialist acute trusts in the UK\, reputation management and crisis comms – always an emotionally charged element of PR – is second nature for Caroline. \nThe session will explore how we\, as practitioners\, support the mental health of colleagues in our workplaces when times are tough\, but also\, how can we recognise and manage the emotional impact on ourselves. \nCreating healthy workplaces \nKathie Wilcox\, Director\, NGI Solutions and Caroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nWith both Kathie and Caroline play a key role in health and wellbeing initiatives within their respective organisations\, they will share their experience of engaging both a large and small workforce in positive conversations around health and wellbeing. \n* * * \nThis Mental Health in Public Relations event follows CIPR North East’s live simulation PR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation on Wednesday 5th February at Newcastle University between 8am and 10am. \nEach event will complement the other\, and places are still available to book via Eventbrite\, with tickets costing between £10 and £30 per person.
URL:https://hyperlink-technology.com/nesma/event/cipr-timetotalkday-event/
LOCATION:NGI Solutions\, Baltic Place East\, South Shore Road\, Gateshead\, Tyne & Wear\, NE8 3AE\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe)
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mental-Web.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T160000
DTEND;TZID=UTC:20200206T180000
DTSTAMP:20260408T212911
CREATED:20200108T192546Z
LAST-MODIFIED:20200108T192546Z
UID:7683-1581004800-1581012000@hyperlink-technology.com
SUMMARY:CIPR #TimeToTalkDay Event
DESCRIPTION:Join CIPR North East to explore how to manage your own mental health when dealing with crisis communications.\n\n\n\n\n\n\nThis #TimeToTalkDay\, join CIPR North East\, NGI Solutions and Newcastle Upon Tyne NHS Hospitals Trust to explore mental health communications\, health and wellbeing in the workplace and how to manage your own mental health when dealing with crisis communications. \n\n\nIn light of #TimeToTalkDay\, there will be no fee to attend this event. Instead\, CIPR North East is asking attendees to make a donation to Mind in lieu of an event fee. \nRefreshments will be provided and sessions will include: \nMental health communications \nLucy Nichol\, Account Director\, NGI Solutions \nAn interactive session following on from Lucy’s last CIPR workshop. Delegates are asked to think about examples of positive and negative mental health coverage from the media for a facilitated discussion on what stigmatising content looks like and how to report responsibly on mental health. \nThe session will also provide a basic guide to the differences between mental health problems and symptoms\, explore the impact of stigma and discuss how we can challenge it in the media. \nRecognising the emotional toll of crisis communications \nCaroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nAs someone who worked for a long time in mental health and disability services\, and now in one of the largest and most specialist acute trusts in the UK\, reputation management and crisis comms – always an emotionally charged element of PR – is second nature for Caroline. \nThe session will explore how we\, as practitioners\, support the mental health of colleagues in our workplaces when times are tough\, but also\, how can we recognise and manage the emotional impact on ourselves. \nCreating healthy workplaces \nKathie Wilcox\, Director\, NGI Solutions and Caroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nWith both Kathie and Caroline play a key role in health and wellbeing initiatives within their respective organisations\, they will share their experience of engaging both a large and small workforce in positive conversations around health and wellbeing. \n* * * \nThis Mental Health in Public Relations event follows CIPR North East’s live simulation PR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation on Wednesday 5th February at Newcastle University between 8am and 10am. \nEach event will complement the other\, and places are still available to book via Eventbrite\, with tickets costing between £10 and £30 per person.
URL:https://hyperlink-technology.com/nesma/event/cipr-timetotalkday-event-2/
LOCATION:NGI Solutions\, Baltic Place East\, South Shore Road\, Gateshead\, Tyne & Wear\, NE8 3AE\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe)
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mental-Web.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T080000
DTEND;TZID=UTC:20200206T100000
DTSTAMP:20260408T212911
CREATED:20200115T192114Z
LAST-MODIFIED:20200115T192114Z
UID:7158-1580976000-1580983200@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 6 February
DESCRIPTION:Join us for chatter\, pastries and an inspiring talk from Laura Denning\, Marketing Co-ordinator at M.I Dickson Ltd\, at our next networking breakfast. https://www.linkedin.com/in/laura-denning-291471136/ \nPlease note this event is the next in the series of CIM Breakfast Networking Events and is organised by the CIM North East Board. \nFree to all. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nThe event will start promptly at 08:00 and finish at 10:00. \n\n  \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-6-february/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Board-Breakfast-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T080000
DTEND;TZID=UTC:20200206T100000
DTSTAMP:20260408T212911
CREATED:20200115T192114Z
LAST-MODIFIED:20200115T192114Z
UID:7684-1580976000-1580983200@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 6 February
DESCRIPTION:Join us for chatter\, pastries and an inspiring talk from Laura Denning\, Marketing Co-ordinator at M.I Dickson Ltd\, at our next networking breakfast. https://www.linkedin.com/in/laura-denning-291471136/ \nPlease note this event is the next in the series of CIM Breakfast Networking Events and is organised by the CIM North East Board. \nFree to all. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nThe event will start promptly at 08:00 and finish at 10:00. \n\n  \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-6-february-3/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Board-Breakfast-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200205T080000
DTEND;TZID=UTC:20200205T100000
DTSTAMP:20260408T212911
CREATED:20191111T113517Z
LAST-MODIFIED:20191111T113517Z
UID:7677-1580889600-1580896800@hyperlink-technology.com
SUMMARY:PR Crisis Communications Workshop
DESCRIPTION:PR Crisis Communications Workshop\nby CIPR North East Group\nPR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation. \nWe are very pleased to be able to offer a two-hour workshop with Ramona Slusarczyk Chart.PR\, MCIPR\, Lecturer in PR\, Newcastle University\, which will provide practical experience and guidance on writing media crisis responses for traditional and online media. You will take part in a crisis simulation which will require you to write effective crisis responses as a fictitious incident affecting your client or your organisation unfolds in real time. \nAll participants need to bring a laptop and be familiar with the use of Google Drive & Google Docs. \nWho should attend? \nThe workshop is aimed at spokespeople and communications specialists responsible for the management of their client’s or organisation’s reputation\, and who are likely to be involved in leading and managing communications at a time of a major incident. \nPlease note the workshop is an updated repetition from last year’s crisis communications workshop\, with a tweaked scenario. \nOpen to both CIPR members and non-members \nWorkshop Objectives: \n\ntaking a position: strategies in response to crisis\,\ndrafting appropriate crisis messages with the emphasis on clarity\, control\, confidence\, concern and competence\,\nsatisfying the media’s need for news while protecting your client’s reputation.\n\nRamona Slusarczyk\, Lecturer in PR\, Newcastle University \nBefore returning to her Newcastle-based alma mater as a lecturer in PR and Corporate Communications\, Ramona spent eight years in Asia and the Middle East\, teaching public relations and media courses at RMIT International University\, Vietnam\, and The Higher Colleges of Technology\, UAE. To keep her industry experience up-to-date\, she worked as a PR Account Manager at a Dubai-based PR agency\, managing several client accounts and executing a range of B2B and B2C events for local and worldwide businesses while aiding her professional development through membership in the Middle East Public Relations Association. Her current academic interests focus on crisis management\, CSR\, and nation branding. \nWhen? \nWednesday 5 February 2020 – 08:00 – 10:00 \nWhere? \nRoom 3.41\, Armstrong Building Newcastle University
URL:https://hyperlink-technology.com/nesma/event/pr-crisis-communications-workshop-2/
LOCATION:Filter sidebar mockup
CATEGORIES:CIPR,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/CIPR-Crisis.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200205T080000
DTEND;TZID=UTC:20200205T100000
DTSTAMP:20260408T212911
CREATED:20191111T113517Z
LAST-MODIFIED:20191111T113517Z
UID:7151-1580889600-1580896800@hyperlink-technology.com
SUMMARY:PR Crisis Communications Workshop
DESCRIPTION:PR Crisis Communications Workshop\nby CIPR North East Group\nPR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation. \nWe are very pleased to be able to offer a two-hour workshop with Ramona Slusarczyk Chart.PR\, MCIPR\, Lecturer in PR\, Newcastle University\, which will provide practical experience and guidance on writing media crisis responses for traditional and online media. You will take part in a crisis simulation which will require you to write effective crisis responses as a fictitious incident affecting your client or your organisation unfolds in real time. \nAll participants need to bring a laptop and be familiar with the use of Google Drive & Google Docs. \nWho should attend? \nThe workshop is aimed at spokespeople and communications specialists responsible for the management of their client’s or organisation’s reputation\, and who are likely to be involved in leading and managing communications at a time of a major incident. \nPlease note the workshop is an updated repetition from last year’s crisis communications workshop\, with a tweaked scenario. \nOpen to both CIPR members and non-members \nWorkshop Objectives: \n\ntaking a position: strategies in response to crisis\,\ndrafting appropriate crisis messages with the emphasis on clarity\, control\, confidence\, concern and competence\,\nsatisfying the media’s need for news while protecting your client’s reputation.\n\nRamona Slusarczyk\, Lecturer in PR\, Newcastle University \nBefore returning to her Newcastle-based alma mater as a lecturer in PR and Corporate Communications\, Ramona spent eight years in Asia and the Middle East\, teaching public relations and media courses at RMIT International University\, Vietnam\, and The Higher Colleges of Technology\, UAE. To keep her industry experience up-to-date\, she worked as a PR Account Manager at a Dubai-based PR agency\, managing several client accounts and executing a range of B2B and B2C events for local and worldwide businesses while aiding her professional development through membership in the Middle East Public Relations Association. Her current academic interests focus on crisis management\, CSR\, and nation branding. \nWhen? \nWednesday 5 February 2020 – 08:00 – 10:00 \nWhere? \nRoom 3.41\, Armstrong Building Newcastle University
URL:https://hyperlink-technology.com/nesma/event/pr-crisis-communications-workshop/
LOCATION:Filter sidebar mockup
CATEGORIES:CIPR,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/CIPR-Crisis.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200122T180000
DTEND;TZID=UTC:20200122T200000
DTSTAMP:20260408T212911
CREATED:20191120T122645Z
LAST-MODIFIED:20191120T122645Z
UID:7154-1579716000-1579723200@hyperlink-technology.com
SUMMARY:Life in the Bus Lane - 22 January 2020
DESCRIPTION:Stephen has been with Go North East for over 20 years\, joining on a youth training programme and rising to his current position on the Board as Commercial Director. Responsible for spearheading a number of Go North East’s successful and award-winning marketing and ticketing initiatives\, Stephen has led the way on technology investments and improvements for customers\, the industry leading initiatives to increase bus use\, especially for young people and families\, and the drive to change the perceptions of the bus through solid and consistent marketing and delivery. \nHe was awarded the Leadership and Inspiration accolade at the UK Bus Awards\, named as one of CIM’s ‘North East 50 Marketing Greats’ and in 2018 was named ‘Marketer of the Year’ at CIM’s Marketing Excellence Awards in London. \nCome and hear Stephen share his experience of life in the bus lane\, charting his journey from youth trainee all the way to the boardroom\, and experience a tour of the £8m Go North East Riverside bus depot in Gateshead. \nThis event is kindly sponsored by Go North East. \nCPD category: Championing the customer\nDuration: 1.5 hours \nRegistration and networking is from 18:00\, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Regional Events team to make your booking. \nFor more information please contact the Regional Events team on; \n\ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/lifeinthebuslane-22-january/
LOCATION:nesma Team Kerry Leng
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/10/nesma-Team-Deb-Mullinder.jpg
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200122T180000
DTEND;TZID=UTC:20200122T200000
DTSTAMP:20260408T212911
CREATED:20191120T122645Z
LAST-MODIFIED:20191120T122645Z
UID:7680-1579716000-1579723200@hyperlink-technology.com
SUMMARY:Life in the Bus Lane - 22 January 2020
DESCRIPTION:Stephen has been with Go North East for over 20 years\, joining on a youth training programme and rising to his current position on the Board as Commercial Director. Responsible for spearheading a number of Go North East’s successful and award-winning marketing and ticketing initiatives\, Stephen has led the way on technology investments and improvements for customers\, the industry leading initiatives to increase bus use\, especially for young people and families\, and the drive to change the perceptions of the bus through solid and consistent marketing and delivery. \nHe was awarded the Leadership and Inspiration accolade at the UK Bus Awards\, named as one of CIM’s ‘North East 50 Marketing Greats’ and in 2018 was named ‘Marketer of the Year’ at CIM’s Marketing Excellence Awards in London. \nCome and hear Stephen share his experience of life in the bus lane\, charting his journey from youth trainee all the way to the boardroom\, and experience a tour of the £8m Go North East Riverside bus depot in Gateshead. \nThis event is kindly sponsored by Go North East. \nCPD category: Championing the customer\nDuration: 1.5 hours \nRegistration and networking is from 18:00\, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Regional Events team to make your booking. \nFor more information please contact the Regional Events team on; \n\ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/lifeinthebuslane-22-january-2/
LOCATION:nesma Team Kerry Leng
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/10/nesma-Team-Deb-Mullinder.jpg
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200109T080000
DTEND;TZID=UTC:20200109T100000
DTSTAMP:20260408T212911
CREATED:20191218T113307Z
LAST-MODIFIED:20191218T113307Z
UID:7682-1578556800-1578564000@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 9 January
DESCRIPTION:Open to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us before the new term starts on 13 January. \nYou can find a quick summary of the revised syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-9-january-2/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200109T080000
DTEND;TZID=UTC:20200109T100000
DTSTAMP:20260408T212911
CREATED:20191218T113307Z
LAST-MODIFIED:20191218T113307Z
UID:7156-1578556800-1578564000@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 9 January
DESCRIPTION:Open to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us before the new term starts on 13 January. \nYou can find a quick summary of the revised syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-9-january/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191210T173000
DTEND;TZID=UTC:20191210T200000
DTSTAMP:20260408T212911
CREATED:20191106T180013Z
LAST-MODIFIED:20191106T180013Z
UID:6364-1575999000-1576008000@hyperlink-technology.com
SUMMARY:nesma Christmas Social - Carlisle – 10 December
DESCRIPTION:Let’s get together during the festive season! \nTo celebrate another great year and your achievements.\nTuesday 10 December 2019 |  5 pm to 7 pm | The Guild | Festive Drinks and Nibbles| \nPlease RSVP to Lucy.Davidson@hyperlink-technology.com \nStepping into a crowded room\, especially one filled with people you don’t know\, can be a bit scary. Except at this event\, we are all friends! We have things in common. We are passionate about delivering exceptional marketing and communications and we are past\, current or prospective students with nesma. \nYou may have studied or aspire to study a CIM\, CIPR or DMI qualification or have been on one of our short courses or would like to know more about them. \nAll you need to do is bring a smile to have fun and get the conversations started! \nSo let’s connect\, learn\, share and this Carlisle Christmas Social.\n 
URL:https://hyperlink-technology.com/nesma/event/marketing-christmas-social-carlisle-dec/
LOCATION:The Guild Carlisle\, 5 Abbey Street\, Carlisle\, Cumbria\, CA3 8TX\, United Kingdom
CATEGORIES:Cumbria,Key Events (Tribe),Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/WEB-graphic.png
ORGANIZER;CN="Lucy Davidson":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191210T173000
DTEND;TZID=UTC:20191210T200000
DTSTAMP:20260408T212911
CREATED:20191106T180013Z
LAST-MODIFIED:20191106T180013Z
UID:7667-1575999000-1576008000@hyperlink-technology.com
SUMMARY:nesma Christmas Social - Carlisle – 10 December
DESCRIPTION:Let’s get together during the festive season! \nTo celebrate another great year and your achievements.\nTuesday 10 December 2019 |  5 pm to 7 pm | The Guild | Festive Drinks and Nibbles| \nPlease RSVP to Lucy.Davidson@hyperlink-technology.com \nStepping into a crowded room\, especially one filled with people you don’t know\, can be a bit scary. Except at this event\, we are all friends! We have things in common. We are passionate about delivering exceptional marketing and communications and we are past\, current or prospective students with nesma. \nYou may have studied or aspire to study a CIM\, CIPR or DMI qualification or have been on one of our short courses or would like to know more about them. \nAll you need to do is bring a smile to have fun and get the conversations started! \nSo let’s connect\, learn\, share and this Carlisle Christmas Social.\n 
URL:https://hyperlink-technology.com/nesma/event/marketing-christmas-social-carlisle-dec-2/
LOCATION:The Guild Carlisle\, 5 Abbey Street\, Carlisle\, Cumbria\, CA3 8TX\, United Kingdom
CATEGORIES:Cumbria,Key Events (Tribe),Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/WEB-graphic.png
ORGANIZER;CN="Lucy Davidson":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191206T183000
DTEND;TZID=UTC:20191206T233000
DTSTAMP:20260408T212911
CREATED:20190509T192451Z
LAST-MODIFIED:20190509T192451Z
UID:6152-1575657000-1575675000@hyperlink-technology.com
SUMMARY:North East PRide Awards - 6 Dec - Newcastle
DESCRIPTION:The North East PRide Awards Ceremony takes place on Friday 6 December 2019 at The Biscuit Factory\, Newcastle.\nnesma are delighted to sponsor this event as the CIPR PRide Awards recognise the outstanding work you’ve been delivering for your clients and employers across the UK.\nDetails \n\n\n\nDate: 6 December 2019\nDress Code: Black tie\nTime: 18:30 – 01:00\nVenue: The Biscuit Factory\, 16 Stoddart Street\, Newcastle upon Tyne NE2 1AN \nSchedule\n18:30 – Drinks reception\n19:15 – Welcome speeches\n19:40 – Dinner\n21:15 – Awards ceremony\n22:45 – Entertainment\n01:00 – Close
URL:https://hyperlink-technology.com/nesma/event/north_east_pride_awards-2019/
LOCATION:The Biscuit Factory\, 16 Stoddart Street\, Newcastle\, Newcastle upon Tyne\, NE2 1AN\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe),North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/05/CIPR-awards.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191206T183000
DTEND;TZID=UTC:20191206T233000
DTSTAMP:20260408T212911
CREATED:20190509T192451Z
LAST-MODIFIED:20190509T192451Z
UID:7656-1575657000-1575675000@hyperlink-technology.com
SUMMARY:North East PRide Awards - 6 Dec - Newcastle
DESCRIPTION:The North East PRide Awards Ceremony takes place on Friday 6 December 2019 at The Biscuit Factory\, Newcastle.\nnesma are delighted to sponsor this event as the CIPR PRide Awards recognise the outstanding work you’ve been delivering for your clients and employers across the UK.\nDetails \n\n\n\nDate: 6 December 2019\nDress Code: Black tie\nTime: 18:30 – 01:00\nVenue: The Biscuit Factory\, 16 Stoddart Street\, Newcastle upon Tyne NE2 1AN \nSchedule\n18:30 – Drinks reception\n19:15 – Welcome speeches\n19:40 – Dinner\n21:15 – Awards ceremony\n22:45 – Entertainment\n01:00 – Close
URL:https://hyperlink-technology.com/nesma/event/north_east_pride_awards-2019-2/
LOCATION:The Biscuit Factory\, 16 Stoddart Street\, Newcastle\, Newcastle upon Tyne\, NE2 1AN\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe),North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/05/CIPR-awards.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191205T163000
DTEND;TZID=UTC:20191205T193000
DTSTAMP:20260408T212911
CREATED:20191101T140359Z
LAST-MODIFIED:20191101T140359Z
UID:7150-1575563400-1575574200@hyperlink-technology.com
SUMMARY:Narrative Extra - Richard Shotton - 5 December
DESCRIPTION:Event for marketing professionals with a guest talk from behavioural science expert Richard Shotton followed by a panel Q&A.\n\n\n\n\n\n\nAbout this Event\n\n\nNarrative Extra is an exclusive event for the marketing community\, hosted by Narrative\, an award-winning North East marketing agency. Usually only open to Narrative clients\, on December 5th\, the event will be Extra Special: it will be open to all marketers. \nRichard Shotton is an author\, consultant\, conference speaker\, and trainer. His work focuses on applying findings from psychology and behavioural science to marketing. This will be followed by a Q&A panel featuring Richard and a selection of guests\, including nesma’s very own Veronica Swindale! \nFestive refreshments will be provided and as ever a chance to meet fellow marketers with plenty of networking. \n\n\n\nAs a friend of Narrative\, you can get 50% off the ticket price with the code NEXTRA50. \n\n\n\nThis is a one-off event and tickets are first-come-first-served\, so don’t miss out! \nPlease book your tickets here. \nFor further info\, please contact: hello@narrativecommunications.co.uk
URL:https://hyperlink-technology.com/nesma/event/narrative-extra-5-december/
LOCATION:Tyneside Cinema\, The Digital Lounge\, 10 Pilgrim Street\,\, Newcastle upon Tyne\, TYne & Wear\, NE1 6QG\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/Narrative-web.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191205T163000
DTEND;TZID=UTC:20191205T193000
DTSTAMP:20260408T212911
CREATED:20191101T140359Z
LAST-MODIFIED:20191101T140359Z
UID:7676-1575563400-1575574200@hyperlink-technology.com
SUMMARY:Narrative Extra - Richard Shotton - 5 December
DESCRIPTION:Event for marketing professionals with a guest talk from behavioural science expert Richard Shotton followed by a panel Q&A.\n\n\n\n\n\n\nAbout this Event\n\n\nNarrative Extra is an exclusive event for the marketing community\, hosted by Narrative\, an award-winning North East marketing agency. Usually only open to Narrative clients\, on December 5th\, the event will be Extra Special: it will be open to all marketers. \nRichard Shotton is an author\, consultant\, conference speaker\, and trainer. His work focuses on applying findings from psychology and behavioural science to marketing. This will be followed by a Q&A panel featuring Richard and a selection of guests\, including nesma’s very own Veronica Swindale! \nFestive refreshments will be provided and as ever a chance to meet fellow marketers with plenty of networking. \n\n\n\nAs a friend of Narrative\, you can get 50% off the ticket price with the code NEXTRA50. \n\n\n\nThis is a one-off event and tickets are first-come-first-served\, so don’t miss out! \nPlease book your tickets here. \nFor further info\, please contact: hello@narrativecommunications.co.uk
URL:https://hyperlink-technology.com/nesma/event/narrative-extra-5-december-2/
LOCATION:Tyneside Cinema\, The Digital Lounge\, 10 Pilgrim Street\,\, Newcastle upon Tyne\, TYne & Wear\, NE1 6QG\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/Narrative-web.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191204T173000
DTEND;TZID=UTC:20191204T200000
DTSTAMP:20260408T212911
CREATED:20191113T143048Z
LAST-MODIFIED:20191113T143048Z
UID:7678-1575480600-1575489600@hyperlink-technology.com
SUMMARY:CIM Christmas meet with drinks - Newcastle - 4 Dec
DESCRIPTION:Open to all\, come and join CIM and nesma for this festive opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. Please note\, there is no speaker\, sales pitches or presentation for this event.\n\nThere will be a free cocktail/Prosecco/beer and canapés for all guests.\n\nThe event will start at 17:30 and end at 20:00.\n\n\nCPD Category: Personal/soft skills\nDuration: 1 hour\n\nIf you are non-EU resident\, please call the Network Support team on +44 (0)1628 427340 to make your booking.
URL:https://hyperlink-technology.com/nesma/event/cim-meet-with-drinks-newcastle-4-dec-2/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/06/Drinks-1.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191204T173000
DTEND;TZID=UTC:20191204T200000
DTSTAMP:20260408T212911
CREATED:20191113T143048Z
LAST-MODIFIED:20191113T143048Z
UID:7152-1575480600-1575489600@hyperlink-technology.com
SUMMARY:CIM Christmas meet with drinks - Newcastle - 4 Dec
DESCRIPTION:Open to all\, come and join CIM and nesma for this festive opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. Please note\, there is no speaker\, sales pitches or presentation for this event.\n\nThere will be a free cocktail/Prosecco/beer and canapés for all guests.\n\nThe event will start at 17:30 and end at 20:00.\n\n\nCPD Category: Personal/soft skills\nDuration: 1 hour\n\nIf you are non-EU resident\, please call the Network Support team on +44 (0)1628 427340 to make your booking.
URL:https://hyperlink-technology.com/nesma/event/cim-meet-with-drinks-newcastle-4-dec/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/06/Drinks-1.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191127T180000
DTEND;TZID=UTC:20191127T200000
DTSTAMP:20260408T212911
CREATED:20191120T121354Z
LAST-MODIFIED:20191120T121354Z
UID:7153-1574877600-1574884800@hyperlink-technology.com
SUMMARY:Marketing a Tech Startup - 27 November
DESCRIPTION:Understand how some of the most exciting businesses are tackling marketing challenges as they scale their business.\nWith the growth of startup’s in Scotland and the growing importance of data led tech businesses\, there is an increased demand for marketers who can deliver solutions for these businesses both in this country and in markets around the world. We’ve assembled a collection of marketing professionals who are working or have previously worked with a range of tech startup’s in Scotland who can help give some insight into what businesses need in terms of marketing\, what has worked and what’s not. \nOur panel consists of Nick Cole\, Chief Marketing and Commercial Officer at FloatApp\, Gavin Dear\, Chief Commercial Officer of Shotscope and Lynsey Jenkins\, former Chief Marketing Officer at ZoneFox\, and currently Director of Marketing at Fortinet. \nCPD category: Insights\nDuration: 1.5 hours \nRegistration and networking with refreshments is from 18:00\, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/marketingatechstartup-27-november/
LOCATION:Edinburgh – Whitespace\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/07/Scotland-Conf.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191127T180000
DTEND;TZID=UTC:20191127T200000
DTSTAMP:20260408T212911
CREATED:20191120T121354Z
LAST-MODIFIED:20191120T121354Z
UID:7679-1574877600-1574884800@hyperlink-technology.com
SUMMARY:Marketing a Tech Startup - 27 November
DESCRIPTION:Understand how some of the most exciting businesses are tackling marketing challenges as they scale their business.\nWith the growth of startup’s in Scotland and the growing importance of data led tech businesses\, there is an increased demand for marketers who can deliver solutions for these businesses both in this country and in markets around the world. We’ve assembled a collection of marketing professionals who are working or have previously worked with a range of tech startup’s in Scotland who can help give some insight into what businesses need in terms of marketing\, what has worked and what’s not. \nOur panel consists of Nick Cole\, Chief Marketing and Commercial Officer at FloatApp\, Gavin Dear\, Chief Commercial Officer of Shotscope and Lynsey Jenkins\, former Chief Marketing Officer at ZoneFox\, and currently Director of Marketing at Fortinet. \nCPD category: Insights\nDuration: 1.5 hours \nRegistration and networking with refreshments is from 18:00\, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/marketingatechstartup-27-november-2/
LOCATION:Edinburgh – Whitespace\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/07/Scotland-Conf.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191127T140000
DTEND;TZID=UTC:20191127T170000
DTSTAMP:20260408T212911
CREATED:20190529T054435Z
LAST-MODIFIED:20190529T054435Z
UID:6192-1574863200-1574874000@hyperlink-technology.com
SUMMARY:Business Development 101: Grow your business - 4
DESCRIPTION:Business Development for PR\nby CIPR North East Group\nThis session will build on the learnings from past events and give a broader approach to growing your business. Whether you are freelance\, an agency founder or have core responsibility for business development within an agency – this event is for you. \nDelivered in partnership with Scaleup North East\, a growth hub dedicated to providing support\, mentoring and training to growing businesses\, this sales insights workshop is designed to help increase your knowledge of some of the most powerful techniques and principles that your business can deploy to improve your sales strategy and bring in more commercial revenues. \nDuring the workshop you will hear from some of the region’s most successful experts in B2B sales and business development\, providing unique perspectives into product\, solution and insight selling. \nTopics which will be covered during the event include: \n\nDo’s and don’ts of business development.\nHow to approach a target client\, how this should differ between cold and warm targets\, channels of approach and best methods.\nHow to sell to and close a new business leads.\nMaintaining a lead and relationship if they’re not ready to work with you straight away but there is opportunity in the future.\nGetting costing right.\nNavigating the first month – building a good working relationship.\nSetting boundaries\, managing expectations and future proofing against over servicing.\n\nThis event is for – freelancers or agencies looking to grow their business. \nThis event is part of the Business Development for PR series\, giving you the opportunity to learn tips and tricks from industry experts on how to develop and grow your business through obtaining new clients. To get the most out of these sessions\, we recommend you attend them as a series. If you attend two events in this series we’re offering your third ticket for half price. \nPlease note if you choose to book three events to access the discount you must use the same email address to book all tickets. This will be cross-referenced to approve any discounted tickets booked. Anyone who hasn’t booked three events will be asked to change their booking to a full price ticket.
URL:https://hyperlink-technology.com/nesma/event/business-development-101-grow-your-business-3/
LOCATION:nesma Study Centre\, 19 Lansdowne Terrace\, Gosforth\, Newcastle upon Tyne\, NE31HP\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/05/Grow.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191127T140000
DTEND;TZID=UTC:20191127T170000
DTSTAMP:20260408T212911
CREATED:20190529T054435Z
LAST-MODIFIED:20190529T054435Z
UID:7662-1574863200-1574874000@hyperlink-technology.com
SUMMARY:Business Development 101: Grow your business - 4
DESCRIPTION:Business Development for PR\nby CIPR North East Group\nThis session will build on the learnings from past events and give a broader approach to growing your business. Whether you are freelance\, an agency founder or have core responsibility for business development within an agency – this event is for you. \nDelivered in partnership with Scaleup North East\, a growth hub dedicated to providing support\, mentoring and training to growing businesses\, this sales insights workshop is designed to help increase your knowledge of some of the most powerful techniques and principles that your business can deploy to improve your sales strategy and bring in more commercial revenues. \nDuring the workshop you will hear from some of the region’s most successful experts in B2B sales and business development\, providing unique perspectives into product\, solution and insight selling. \nTopics which will be covered during the event include: \n\nDo’s and don’ts of business development.\nHow to approach a target client\, how this should differ between cold and warm targets\, channels of approach and best methods.\nHow to sell to and close a new business leads.\nMaintaining a lead and relationship if they’re not ready to work with you straight away but there is opportunity in the future.\nGetting costing right.\nNavigating the first month – building a good working relationship.\nSetting boundaries\, managing expectations and future proofing against over servicing.\n\nThis event is for – freelancers or agencies looking to grow their business. \nThis event is part of the Business Development for PR series\, giving you the opportunity to learn tips and tricks from industry experts on how to develop and grow your business through obtaining new clients. To get the most out of these sessions\, we recommend you attend them as a series. If you attend two events in this series we’re offering your third ticket for half price. \nPlease note if you choose to book three events to access the discount you must use the same email address to book all tickets. This will be cross-referenced to approve any discounted tickets booked. Anyone who hasn’t booked three events will be asked to change their booking to a full price ticket.
URL:https://hyperlink-technology.com/nesma/event/business-development-101-grow-your-business-3-2/
LOCATION:nesma Study Centre\, 19 Lansdowne Terrace\, Gosforth\, Newcastle upon Tyne\, NE31HP\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/05/Grow.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191126T100000
DTEND;TZID=UTC:20191126T163000
DTSTAMP:20260408T212911
CREATED:20190821T153848Z
LAST-MODIFIED:20190821T153848Z
UID:6417-1574762400-1574785800@hyperlink-technology.com
SUMMARY:Transform your storytelling - Newcastle - 26 Nov
DESCRIPTION:How can you tell a better story?\nStorytelling and narrative skills are critical to add greater impact to your strategic communications and public relations. \nCourse Objectives:\nThis practical-based storytelling workshop provides you with an easy-to-use toolkit to transform all your communications into powerful stories that will enthral your audience. \nCourse Content:\n\nHow to transform your strategies and stories\nHow to create BIG IDEAS for multi-channel stories\nUnderstand what narrative is – and what it isn’t – and how to use it for new insights for strategic thinking\nIdentify your Story Persona and how to tell your stories through that Persona\nTransform your next Thought Leadership\, strategy\, message\, news release or content using the fundamental 5 Story Plots\nIdentify the very heart of your emotional message and use it to connect\nDiscover how to ‘Story Listen’\n\nWhat you will learn:\n\nThat you may have been a ‘news storyteller’ rather than a storyteller\nTo stop using unnecessarily tedious\, tame or uninspiring communications whatever the occasion\nHow to unleash the great stories within you and around you\nTo listen first\, to ensure you discover the story\n\nHow you will benefit:\n\nYou will be a more confident storyteller and creator of compelling corporate narrative\nAble to identify and use key storytelling strategies and tools\nYour communications will have more impact\, engagement and memorability\nYou can influence and change behaviours by identifying the underlying scripts people are using in the telling of their story by providing more powerful alternatives\nYou will have many more stories to tell\n\nWho should attend:\n\nYou may have strong news or report writing skills but are you an outstanding storyteller?\nYou need to achieve impact or looking for that BIG idea that works across multiple channels\nYou want to influence others to stop using the underlying scripts they are using\n\nIf you would like to discuss whether this course is suitable for your needs or talk about adapting it for a bespoke in-house session please call  +44 (0)7734 222 254 or email hello@hyperlink-technology.com. 
URL:https://hyperlink-technology.com/nesma/event/transform-your-storytelling-newcastle-2-2-2/
LOCATION:nesma Study Centre\, 19 Lansdowne Terrace\, Gosforth\, Newcastle upon Tyne\, NE31HP\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/08/Story-3.png
ORGANIZER;CN="Lucy Davidson":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191126T100000
DTEND;TZID=UTC:20191126T163000
DTSTAMP:20260408T212911
CREATED:20190821T153848Z
LAST-MODIFIED:20190821T153848Z
UID:7672-1574762400-1574785800@hyperlink-technology.com
SUMMARY:Transform your storytelling - Newcastle - 26 Nov
DESCRIPTION:How can you tell a better story?\nStorytelling and narrative skills are critical to add greater impact to your strategic communications and public relations. \nCourse Objectives:\nThis practical-based storytelling workshop provides you with an easy-to-use toolkit to transform all your communications into powerful stories that will enthral your audience. \nCourse Content:\n\nHow to transform your strategies and stories\nHow to create BIG IDEAS for multi-channel stories\nUnderstand what narrative is – and what it isn’t – and how to use it for new insights for strategic thinking\nIdentify your Story Persona and how to tell your stories through that Persona\nTransform your next Thought Leadership\, strategy\, message\, news release or content using the fundamental 5 Story Plots\nIdentify the very heart of your emotional message and use it to connect\nDiscover how to ‘Story Listen’\n\nWhat you will learn:\n\nThat you may have been a ‘news storyteller’ rather than a storyteller\nTo stop using unnecessarily tedious\, tame or uninspiring communications whatever the occasion\nHow to unleash the great stories within you and around you\nTo listen first\, to ensure you discover the story\n\nHow you will benefit:\n\nYou will be a more confident storyteller and creator of compelling corporate narrative\nAble to identify and use key storytelling strategies and tools\nYour communications will have more impact\, engagement and memorability\nYou can influence and change behaviours by identifying the underlying scripts people are using in the telling of their story by providing more powerful alternatives\nYou will have many more stories to tell\n\nWho should attend:\n\nYou may have strong news or report writing skills but are you an outstanding storyteller?\nYou need to achieve impact or looking for that BIG idea that works across multiple channels\nYou want to influence others to stop using the underlying scripts they are using\n\nIf you would like to discuss whether this course is suitable for your needs or talk about adapting it for a bespoke in-house session please call  +44 (0)7734 222 254 or email hello@hyperlink-technology.com. 
URL:https://hyperlink-technology.com/nesma/event/transform-your-storytelling-newcastle-2-2-2-2/
LOCATION:nesma Study Centre\, 19 Lansdowne Terrace\, Gosforth\, Newcastle upon Tyne\, NE31HP\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/08/Story-3.png
ORGANIZER;CN="Lucy Davidson":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191116T094500
DTEND;TZID=UTC:20191116T130000
DTSTAMP:20260408T212911
CREATED:20190808T175034Z
LAST-MODIFIED:20190808T175034Z
UID:7669-1573897500-1573909200@hyperlink-technology.com
SUMMARY:CIM Graduation Ceremony 2019 - 16 Nov
DESCRIPTION:It’s time for you to celebrate and reflect on your personal achievements at this year’s CIM Graduation Ceremony which is held on 16 November at the Central Hall Westminster. \nTo ensure you enjoy this special occasion without a glitch\, we’ve pieced together all the information you need to answer all of your questions around Graduation. \nThis event is by invitation only and for graduates who have passed their last exam in December 2018 and April/July 2019 for the following qualifications: \n\nProfessional Postgraduate Diploma in Marketing\nDiploma in Professional Marketing\nDigital Diploma in Professional Marketing\nCIM Marketing Leadership Programme\nPostgraduate Diploma in Professional Marketing\n\n\nThe Days Agenda\n\n\n\n09:45 – 10:30\nRegistration\n\n\n11:00 – 11:15\nGraduates and guests to be seated in the Great Hall\n\n\n11:30 – 12:30\nGraduation Ceremony\n\n\n12:30 – 13:00\nRobe return and close
URL:https://hyperlink-technology.com/nesma/event/cim-graduation-ceremony-2019-16-nov-2/
LOCATION:Central Hall Westminster\, Central Hall Westminster\, London\, SW1H 9NH\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/12/Graduation.png
ORGANIZER;CN="CIM":MAILTO:cimevents@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191116T094500
DTEND;TZID=UTC:20191116T130000
DTSTAMP:20260408T212911
CREATED:20190808T175034Z
LAST-MODIFIED:20190808T175034Z
UID:6375-1573897500-1573909200@hyperlink-technology.com
SUMMARY:CIM Graduation Ceremony 2019 - 16 Nov
DESCRIPTION:It’s time for you to celebrate and reflect on your personal achievements at this year’s CIM Graduation Ceremony which is held on 16 November at the Central Hall Westminster. \nTo ensure you enjoy this special occasion without a glitch\, we’ve pieced together all the information you need to answer all of your questions around Graduation. \nThis event is by invitation only and for graduates who have passed their last exam in December 2018 and April/July 2019 for the following qualifications: \n\nProfessional Postgraduate Diploma in Marketing\nDiploma in Professional Marketing\nDigital Diploma in Professional Marketing\nCIM Marketing Leadership Programme\nPostgraduate Diploma in Professional Marketing\n\n\nThe Days Agenda\n\n\n\n09:45 – 10:30\nRegistration\n\n\n11:00 – 11:15\nGraduates and guests to be seated in the Great Hall\n\n\n11:30 – 12:30\nGraduation Ceremony\n\n\n12:30 – 13:00\nRobe return and close
URL:https://hyperlink-technology.com/nesma/event/cim-graduation-ceremony-2019-16-nov/
LOCATION:Central Hall Westminster\, Central Hall Westminster\, London\, SW1H 9NH\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/12/Graduation.png
ORGANIZER;CN="CIM":MAILTO:cimevents@cim.co.uk
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BEGIN:VEVENT
DTSTART;TZID=UTC:20191114T180000
DTEND;TZID=UTC:20191114T204500
DTSTAMP:20260408T212911
CREATED:20190906T091405Z
LAST-MODIFIED:20190906T091405Z
UID:6432-1573754400-1573764300@hyperlink-technology.com
SUMMARY:Blazon or brand? - 14 November
DESCRIPTION:Logos vs coats of arms\, protection\, infringement and corporate identity\nElizabeth Roads LVO\, Snawdoun Herald\, formerly Lyon Clerk at the Court of the Lord Lyon until 2018\, talks to CIM Scotland about heraldry and branding. Elizabeth will offer a practical introduction to heraldry and offer guidance on when and how to work with the Court of the Lyon on logo design. \n\nDuring the session Elizabeth with cover the following topics:\n•    What is heraldry and how does it operate in Scotland\n•    Court of the Lord Lyon\n•    Granting of arms\n•    Protection and infringement\n•    Corporate identity\n•    Logo v coat of arms – compare and contrast\n•    Flags and badges\n•    Use of arms as corporate identity\n•    Q&A’s\n\nYou can find out more about our speaker\, Elizabeth Roads\, here.\n\nRefreshments will be provided on arrival including tea\, coffee and biscuits. After the presentation there will be an opportunity to network with fellow professionals at the Monboddo Bar. \nCPD category: Brand\nDuration: 1.5 hour \nRegistration and networking with refreshments are from 18:00\, the event starts at 18:30 and finishes at 20:45. If you are non-EU resident please call the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/blazon-or-brand-14-nov/
LOCATION:DoubleTree by Hilton Edinburgh\, City Centre\, 34 Bread Street\, Edinburgh\, EH3 9AF\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2018/06/Drinks-1.png
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