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X-ORIGINAL-URL:https://hyperlink-technology.com/nesma
X-WR-CALDESC:Events for nesma
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BEGIN:VTIMEZONE
TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20190101T000000
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20200624
DTEND;VALUE=DATE:20200625
DTSTAMP:20260408T184439
CREATED:20200310T211217Z
LAST-MODIFIED:20200522T145700Z
UID:7344-1592956800-1593043199@hyperlink-technology.com
SUMMARY:Copywriting for PR - Postponed
DESCRIPTION:
URL:https://hyperlink-technology.com/nesma/event/copywriting-for-pr/
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/03/Copywriting-PR.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200617T093000
DTEND;TZID=UTC:20200617T143000
DTSTAMP:20260408T184439
CREATED:20200423T143846Z
LAST-MODIFIED:20200527T183306Z
UID:8088-1592386200-1592404200@hyperlink-technology.com
SUMMARY:FREE People Power Webcast
DESCRIPTION:Why not treat yourself to this free webcast from Project Studio.\nYou will find a number of easy to digest sessions from expert speakers\, to help your workforce and your business adapt to new challenges. \nThe bite-sized sessions are designed to help you cultivate\, protect and up-skill your workforce to ensure your organisation operates at its maximum potential. \nYou are welcome to join all sessions\, or just choose the ones you think will be most relevant to you. Each session is just 30-minutes followed by a short Q&A. \nTopics covered will include employee engagement\, emotionally intelligent leadership\, stress management and re-engaging your workforce and your customers. \nThe agenda currently looks like this – \n09.30 – How to be a champion in these very special times 10.30 – Evaluating and support planning for staying mentally healthy 11.30 – Emotionally intelligent leaders 12.30 – Lessons from the pandemic – It’s the people stupid 13.30 – Employer Branding in precarity 14.30 – Listen\, Respond\, Adapt: How to Engage Employees through Coronavirus and beyond15.30 – Building and Maintaining relationships remotely16.30 – Responsible leadership in a post-COVID 19 world \nPlease reserve your place here: https://www.peoplepowerevents.co.uk/webcast
URL:https://hyperlink-technology.com/nesma/event/free-people-power-webcast/
LOCATION:Virtual Training –\, This event is online after you register you will receive everything you need to join this event from the comfort of your own home.
CATEGORIES:Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/04/webcast.png
ORGANIZER;CN="The Projects Studio":MAILTO:hello@projects-studio.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200507T080000
DTEND;TZID=UTC:20200507T100000
DTSTAMP:20260408T184439
CREATED:20200116T112142Z
LAST-MODIFIED:20200505T095109Z
UID:7688-1588838400-1588845600@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 7 May - Cancelled
DESCRIPTION:* This event has been cancelled.* \nOpen to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-7-may-2/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200428
DTEND;VALUE=DATE:20200429
DTSTAMP:20260408T184439
CREATED:20200310T211001Z
LAST-MODIFIED:20200409T103449Z
UID:7343-1588032000-1588118399@hyperlink-technology.com
SUMMARY:Copywriting for PR - Cancelled
DESCRIPTION:
URL:https://hyperlink-technology.com/nesma/event/copywriting-for-pr-april-2020/
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/03/Copywriting-PR.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200428
DTEND;VALUE=DATE:20200429
DTSTAMP:20260408T184439
CREATED:20200310T063445Z
LAST-MODIFIED:20200409T103541Z
UID:7338-1588032000-1588118399@hyperlink-technology.com
SUMMARY:Principles of Great Copywriting - Cancelled
DESCRIPTION:
URL:https://hyperlink-technology.com/nesma/event/principles-of-great-copywriting-april-2020/
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/03/Copywriting-principles.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200406
DTEND;VALUE=DATE:20200407
DTSTAMP:20260408T184439
CREATED:20200113T212342Z
LAST-MODIFIED:20200127T172215Z
UID:7002-1586131200-1586217599@hyperlink-technology.com
SUMMARY:Master Your Google Analytics - April 2020
DESCRIPTION:
URL:https://hyperlink-technology.com/nesma/event/master-your-google-analytics-april-2020/
LOCATION:nesma\, 123 Street\, Town\, State\, NE12 3AB\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/nesma-placeholder.jpg
ORGANIZER;CN="nesma":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200402T183000
DTEND;TZID=UTC:20200402T233000
DTSTAMP:20260408T184439
CREATED:20190906T085907Z
LAST-MODIFIED:20200327T092421Z
UID:6429-1585852200-1585870200@hyperlink-technology.com
SUMMARY:CIM Marketing Excellence Awards 2020
DESCRIPTION:Let’s celebrate!\nThe CIM Marketing Excellence Awards identify and celebrate outstanding marketing by organisations\, teams and individuals. The awards recognise that high standards of quality and integrity are vital to the success of marketing\, as well as rewarding the innovation delivered by marketers who are at the cutting-edge of their profession. Any organisation within the UK\, regardless of size\, sector or industry\, as well as individuals\, teams and agencies can enter the awards. \nRegardless of size\, sector or industry\, any organisation\, team or individual within the UK can enter. Plus\, this year there are six new industry sector categories to enter\, giving you even more opportunities to showcase your marketing achievements. Celebrate your team’s hard work and enter today. \nNow in their 11th year\, the awards are an opportunity to showcase your marketing successes and signify the quality of your business. The CIM Marketing Excellence Awards are an occasion for you and your team to celebrate your achievements and network at this year’s new venue\, The Brewery in London. Plus\, they have introduced six new industry sector categories helping you get the recognition you deserve. \nDate: 2 April 2020\nVenue: The Brewery\, London \nNominations are open now!\nWith 22 categories to choose from\, covering the depth and breadth of marketing\, there is something for everyone. \nThis year there are six new industry sector categories to get the recognition you deserve. Take the next step in showcasing your hard work and enter the CIM Marketing Excellence Awards 2020. \nJust some of the Categories\n\nMarketer of the Year\nMarketing Team of the Year (Client Side)\nMarketing Campaign of the Year\nAgency of the Year\nBest Advertising Campaign\nBest Customer Experience\nNEW Best Automotive Campaign\nNEW Education Campaign\nNEW Best Financial Services Campaign\nNEW Best FMCG/Retail Campaign\nNEW Best Healthcare/Pharmaceutical Campaign\nNEW Best Not-For-Profit/Charity/Social Marketing Campaign\n\nNomination Deadline: 8th November \nClick here to view ALL the category criteria & nominate. \nContact Us\nFor more information email Contact us awards@cim.co.uk
URL:https://hyperlink-technology.com/nesma/event/cim-marketing-excellence-awards-2020/
LOCATION:The Brewery\, 52 Chiswell Street\, London\, EC1Y 4SD\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/09/CIM-AWARDS.png
ORGANIZER;CN="CIM":MAILTO:cimevents@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200402T183000
DTEND;TZID=UTC:20200402T233000
DTSTAMP:20260408T184439
CREATED:20190906T085907Z
LAST-MODIFIED:20190906T085907Z
UID:7673-1585852200-1585870200@hyperlink-technology.com
SUMMARY:CIM Marketing Excellence Awards 2020
DESCRIPTION:Let’s celebrate!\nThe CIM Marketing Excellence Awards identify and celebrate outstanding marketing by organisations\, teams and individuals. The awards recognise that high standards of quality and integrity are vital to the success of marketing\, as well as rewarding the innovation delivered by marketers who are at the cutting-edge of their profession. Any organisation within the UK\, regardless of size\, sector or industry\, as well as individuals\, teams and agencies can enter the awards. \nNow in their 11th year\, the awards are an opportunity to showcase your marketing successes and signify the quality of your business. The CIM Marketing Excellence Awards are an occasion for you and your team to celebrate your achievements and network at this year’s new venue\, The Brewery in London. Plus\, they have introduced six new industry sector categories helping you get the recognition you deserve. \nDate: 2 April 2020\nVenue: The Brewery\, London \nNominations are open now!\nWith 22 categories to choose from\, covering the depth and breadth of marketing\, there is something for everyone. \nThis year there are six new industry sector categories to get the recognition you deserve. Take the next step in showcasing your hard work and enter the CIM Marketing Excellence Awards 2020. \nJust some of the Categories\n\nMarketer of the Year\nMarketing Team of the Year (Client Side)\nMarketing Campaign of the Year\nAgency of the Year\nBest Advertising Campaign\nBest Customer Experience\nNEW Best Automotive Campaign\nNEW Education Campaign\nNEW Best Financial Services Campaign\nNEW Best FMCG/Retail Campaign\nNEW Best Healthcare/Pharmaceutical Campaign\nNEW Best Not-For-Profit/Charity/Social Marketing Campaign\n\nNomination Deadline: 8th November \nClick here to view ALL the category criteria & nominate. \nContact Us\nFor more information email Contact us awards@cim.co.uk
URL:https://hyperlink-technology.com/nesma/event/cim-marketing-excellence-awards-2020-2/
LOCATION:The Brewery\, 52 Chiswell Street\, London\, EC1Y 4SD\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/09/CIM-AWARDS.png
ORGANIZER;CN="CIM":MAILTO:cimevents@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200402T080000
DTEND;TZID=UTC:20200402T100000
DTSTAMP:20260408T184439
CREATED:20200116T112011Z
LAST-MODIFIED:20200226T125222Z
UID:7162-1585814400-1585821600@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 2 April
DESCRIPTION:Open to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-2-april/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200402T080000
DTEND;TZID=UTC:20200402T100000
DTSTAMP:20260408T184439
CREATED:20200116T112011Z
LAST-MODIFIED:20200116T112011Z
UID:7687-1585814400-1585821600@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - Cancelled
DESCRIPTION:* This event has been cancelled.* \nOpen to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nThe speaker Will Larkin\, is Creative Director at Twist\, a PR and marketing communications agency\, specialising in connecting brands with audiences through culture. He recently won ‘Rising Star of the Year’ at the North East Marketing Awards as well as launching a global brand. With fantastic design skills\, creative originality and a keen eye for detail\, Will is sure to provide valuable insight to any marketers who wish to attend this event. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-2-april-2/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200331T180000
DTEND;TZID=UTC:20200331T190000
DTSTAMP:20260408T184439
CREATED:20200203T113322Z
LAST-MODIFIED:20200331T143613Z
UID:6781-1585677600-1585681200@hyperlink-technology.com
SUMMARY:Brand activation - March 31 - Cancelled
DESCRIPTION:* This event has been cancelled.* \nDriving consumer actions through brand interaction and experiences \nAs marketers\, satisfying your customers today is not all that they want\, brands\, it seems\, must now delight them. Brands must now work harder than ever to get their customers to become emotionally involved. By interacting and engaging with their consumers\, brands can form long-term emotional connections. \nOur speaker\, Gerry Campbell\, will explore how brands can ‘pull at the heart strings’ of their customers and how technology plays a huge part in creating that emotive campaign.
URL:https://hyperlink-technology.com/nesma/event/brand-activation-driving-consumer-actions-through-brand-interaction-and-experiences-march-31/
LOCATION:DoubleTree by Hilton Edinburgh\, City Centre\, 34 Bread Street\, Edinburgh\, EH3 9AF\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/02/Brand.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200319T173000
DTEND;TZID=UTC:20200319T193000
DTSTAMP:20260408T184439
CREATED:20200204T110524Z
LAST-MODIFIED:20200204T110524Z
UID:7694-1584639000-1584646200@hyperlink-technology.com
SUMMARY:CIPR PR Live After Five- 19 March - Cancelled
DESCRIPTION:* This event has been cancelled.*\n\nPR Live After 5 is the networking event for PR professionals across the North East.\n\n\n\n\n\n\n\nIf you are looking to meet with other PR professionals in the area\, share stories\, celebrate success (or find support for hurdles)\, discover new talent\, maybe meet your next employer or just fancy a chat – PR Live After 5 is the event for you. \nPR Live After 5 takes place at Banyan Bar & Kitchen in the private dining area upstairs. \nThis event is open to CIPR Members only\, so come join us after work and enjoy a drink on us!
URL:https://hyperlink-technology.com/nesma/event/cipr-pr-live-after-five-19-march/
LOCATION:Banyan Bar\, 3 Monument Mall\, Newcastle upon Tyne\, Tyne & Wear\, NE1 7AL\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe)
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/02/Alive.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200318T093000
DTEND;TZID=UTC:20200318T163000
DTSTAMP:20260408T184439
CREATED:20200129T193145Z
LAST-MODIFIED:20200129T193145Z
UID:7165-1584523800-1584549000@hyperlink-technology.com
SUMMARY:Marketing Vision Programme
DESCRIPTION:A Five-day strategic marketing planning programme.\nThis is a five-day programme over six Wednesdays in March-April 2020 starting on 18 March which will guide you through the preparation of a Strategic Marketing Plan for your scale-up business. \nChange is not a destination\, just as hope is not a strategy – Rudy Giuliani \nObjectives:\nIt is a five-day facilitated programme looking at the principles of developing a strategic marketing plan and applying these to your own business to develop your own workable plan. \nWhat you will learn:\nYou will understand the components of a strategic marketing plan and guided through writing the plan to meet the needs of your business as you go through the scale-up process. Moving from organic growth to accelerated growth to meet scale-up ambitions requires a focused and targeted marketing strategy to drive sales and attract new customers.\nThis five-day programme is aimed at companies that are looking to accelerate growth and need to review or develop their approach to marketing in preparation for scaling. Participants will create their own strategic marketing plans for a scaling business and understand how to: \n• Identify the marketing resources needed to support growth\n• Establish how to set clear company and marketing objectives\n• Identifying primary barriers to moving forward internally and externally\n• Identify opportunities in product and market developments for growth\n• Map out the tactics required to deliver a robust marketing mix\n• Identify what success looks like and how to measure progress. \nBe prepared to get your sleeves rolled up and undertake the analysis required to truly understand your customer markets/competitor markets\, identify the scope for opportunities and how to exploit them and develop a plan for delivery \nDay 1 – Where are we now? \nAnalysing the current position in relation to the growth position\, gap analysis\, what are we good at and what threats do we need to overcome? Analyse the markets\, competition and our customers. How should we position ourselves? \nDay 2 – Internal Analysis \nLook at our own strengths and weaknesses – how does what we have to compare to what we need? Leadership\, culture\, human and material resources\, skills and capability. \nDay 3 – Strategic Planning \nHow to look at what all our options for achieving growth might be? Developing scenarios for the best outcomes against clear SMART objectives in the target time available in our growth plan. New products\, new markets\, new ways of doing things. \nDay 4 – Marketing Planning \nGetting the combination of product\, price\, place\, promotion\, people\, process\, physical evidence right for our target audience (s) and capturing that into a workable marketing plan (3 years?) \nDay 5 – Measuring Progress and Success \nEnsuring that responsibility is taken to measure the right activities in line with the objectives identified in the strategic planning process. Being clear what great success looks like and how to measure progress against that. \nWho should attend:\nSMEs operating for a minimum of 3 years ready to take their businesses to another level through scaling up. The course is set at a level appropriate for business owners and is aimed at those responsible for preparing the marketing strategy for delivery. \nConsultant:\nVeronica is the Managing Director of nesma which specialises in all facets of strategic marketing and communications.\nShe will draw on her experience from many years working with marketing managers of a diverse range of companies and organisations. And combine it with hands-on sales and marketing management and Key Account management experience gained from working in industries as varied as pharmaceuticals and software for public sector procurement to marine consultancy. \nDuration:\nIt is a 5-day consultancy programme from 9.30 am to 4.30 pm. \nDay 1 – Wed 18 March\nDay 2 – Wed 25 March\nDay 3 – Wed 1 April\nDay 4 – Wed 22 April\nDay 5 – Wed 29 April \nLocation:\nRTC North – Colima Avenue\, Sunderland SR5 3XB \nCost:\nThis 5-day consultancy programme costs £2\,500. \nIf you are eligible for Scaleup North support you will receive £1000 of the fee back. \nTo receive Scaleup North support your business must: \n\nBe based in the North East Local Enterprise Partnership area (Northumberland\, Tyne and Wear\, County Durham)\nBe a registered company and ideally have been trading for more than three years\nHave a minimum of five and less than 250 employees (FTEs)\nHave an annual turnover of less than €50 million\nOperate in an eligible ERDF sector *\n*We cannot support business operating in the banking and insurance.\n\nFind out more HERE. \nUnfortunately\, if you have already attended the FREE 1-day session you are not eligible for funding towards this programme but it is the ideal next step. \nGroup size:\nThe group will be kept to a maximum of 10 people.\nThe idea is that you work on your own strategic marketing plan and benefit from peer group input. \nBooking:\nTo book a place on this course just email us and we’ll sort out the rest from there. \nPayment:\nOnce your place has been confirmed you will be issued with an invoice and payment is easy by either\, BACS transfer or credit/ debit card. Refreshments and lunch are included\, please advise at time of booking of any specific dietary requirements or special access needs. \nIf you would like to discuss whether this course is suitable for your needs please call  +44 (0)7734 222 254 or email hello@hyperlink-technology.com.
URL:https://hyperlink-technology.com/nesma/event/marketing-vision-programme/
CATEGORIES:Key Events (Tribe)
ATTACH;FMTTYPE=:
ORGANIZER;CN="nesma":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200311T180000
DTEND;TZID=UTC:20200311T190000
DTSTAMP:20260408T184439
CREATED:20200203T113053Z
LAST-MODIFIED:20200203T113053Z
UID:7693-1583949600-1583953200@hyperlink-technology.com
SUMMARY:Perfectly irrational - March 11
DESCRIPTION:The importance of psychological validity in market research and strategy \nAngus Carbarns\, Director of Strategy at UX consultancy We Are Engines\, explores key psychological biases underpinning consumer decision-making and their impact on market research and strategy. Rich in case studies and actionable takeaways\, this talk should be of interest to brand managers\, marketers\, researchers and designers alike.
URL:https://hyperlink-technology.com/nesma/event/perfectly-irrational-the-importance-of-psychological-validity-in-market-research-and-strategy-march-11/
LOCATION:DoubleTree by Hilton Edinburgh\, City Centre\, 34 Bread Street\, Edinburgh\, EH3 9AF\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/02/Brain.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200310T173000
DTEND;TZID=UTC:20200310T193000
DTSTAMP:20260408T184439
CREATED:20200224T135617Z
LAST-MODIFIED:20200224T135617Z
UID:7695-1583861400-1583868600@hyperlink-technology.com
SUMMARY:nesma Social - Carlisle – 10 March
DESCRIPTION:Let’s get together for our first Carlisle Social of 2020!\nTo connect\, learn and share and enjoy this marketing social in Carlisle.\nStepping into a crowded room\, especially one filled with people you don’t know\, can be a bit scary. Except at this event\, we are all friends! We have things in common. We are passionate about delivering exceptional marketing and communications and we are past\, current or prospective students with nesma. \nYou may have studied or aspire to study a CIM or CIPR  qualification or have been on one of our short courses or would like to know more about them. \nAll you need to do is bring a smile to have fun and get the conversations started! A great opportunity to ask us about the Revised CIM Syllabus which now in full flow for 2020. \n 
URL:https://hyperlink-technology.com/nesma/event/nesma-social-carlisle-10-march/
LOCATION:The Guild Carlisle\, 5 Abbey Street\, Carlisle\, Cumbria\, CA3 8TX\, United Kingdom
CATEGORIES:Cumbria,Key Events (Tribe),Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/05/nesma-SOCIAL.png
ORGANIZER;CN="Lucy Davidson":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200305T080000
DTEND;TZID=UTC:20200305T100000
DTSTAMP:20260408T184439
CREATED:20200116T111520Z
LAST-MODIFIED:20200226T124900Z
UID:7160-1583395200-1583402400@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 5 March
DESCRIPTION:Open to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-6-february-2/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200305T080000
DTEND;TZID=UTC:20200305T100000
DTSTAMP:20260408T184439
CREATED:20200116T111520Z
LAST-MODIFIED:20200116T111520Z
UID:7686-1583395200-1583402400@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 5 March
DESCRIPTION:Open to all\, this is an opportunity for marketers to get together\, discuss ideas\, meet new people and create new connections in a relaxed social setting. The morning will be informal with a brief introduction\, however\, no presentation will take place. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nCPD category: Personal/soft skills\nDuration: 1 hour \nThe event will start promptly at 08:00 and finish at 10:00. If you are a non-EU resident\, please contact the Regional Events team to make your booking. \n\nFor more information please contact the Regional Events team on; \ncim.events@cim.co.uk \n+44 (0)1628 427340 \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-5-march/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/08/Breakfast.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200302
DTEND;VALUE=DATE:20200303
DTSTAMP:20260408T184439
CREATED:20200113T212056Z
LAST-MODIFIED:20200127T172241Z
UID:7000-1583107200-1583193599@hyperlink-technology.com
SUMMARY:Master Your Google Analytics - March 2020
DESCRIPTION:
URL:https://hyperlink-technology.com/nesma/event/master-your-google-analytics-march-2020/
LOCATION:nesma\, 123 Street\, Town\, State\, NE12 3AB\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/nesma-placeholder.jpg
ORGANIZER;CN="nesma":MAILTO:hello@hyperlink-technology.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200227T163000
DTEND;TZID=UTC:20200227T180000
DTSTAMP:20260408T184439
CREATED:20200115T193019Z
LAST-MODIFIED:20200115T193019Z
UID:7159-1582821000-1582826400@hyperlink-technology.com
SUMMARY:NE Marketing Greats Get Together
DESCRIPTION:The next scheduled Marketing Greats Get Together is on 27 February 2020 at 4 pm. \nIt is kindly hosted by Neil McLoram at Brewin Dolphin’s Newcastle office\, the topic for this session will be The Role of Marketing in the Board Room. \nRegistration and networking is from 16:00; the event starts at 16:30 and finishes at 18:00. \nIf you have any questions or queries regarding the event please contact the Regional Events team at cim.events@cim.co.uk \nAttendance at this event is by invitation only and you can reserve your place through the CIM website.
URL:https://hyperlink-technology.com/nesma/event/ne-marketing-greats-get-together/
LOCATION:Anita Ball thinks mistakes make a marketer
CATEGORIES:CIM,Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mkt-greats.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200227T163000
DTEND;TZID=UTC:20200227T180000
DTSTAMP:20260408T184439
CREATED:20200115T193019Z
LAST-MODIFIED:20200115T193019Z
UID:7685-1582821000-1582826400@hyperlink-technology.com
SUMMARY:NE Marketing Greats Get Together
DESCRIPTION:The next scheduled Marketing Greats Get Together is on 27 February 2020 at 4 pm. \nIt is kindly hosted by Neil McLoram at Brewin Dolphin’s Newcastle office\, the topic for this session will be The Role of Marketing in the Board Room. \nRegistration and networking is from 16:00; the event starts at 16:30 and finishes at 18:00. \nIf you have any questions or queries regarding the event please contact the Regional Events team at cim.events@cim.co.uk \nAttendance at this event is by invitation only and you can reserve your place through the CIM website.
URL:https://hyperlink-technology.com/nesma/event/ne-marketing-greats-get-together-2/
LOCATION:Anita Ball thinks mistakes make a marketer
CATEGORIES:CIM,Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mkt-greats.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200219T180000
DTEND;TZID=UTC:20200219T190000
DTSTAMP:20260408T184439
CREATED:20200203T112834Z
LAST-MODIFIED:20200331T144137Z
UID:7692-1582135200-1582138800@hyperlink-technology.com
SUMMARY:A mile in my shoes - Feb 19
DESCRIPTION:Seeking out what customers really want \nCustomer experience is emerging as a discipline in its own right\, but what does this mean? How does this differ from service design or user experience (UX)? How does this sit alongside feature teams or product owners? How is this different to customer service? How do organisations meaningfully apply the customer experience principles – and how do you know when you are doing it right? \nOur speaker Kirsty Lieberthal\, Customer Experience Strategy Manager at Prudential UK\, is a creative and digital agency veteran of 20+ years and now specialises in CX in transformation environments.
URL:https://hyperlink-technology.com/nesma/event/a-mile-in-my-shoes-seeking-out-what-customers-really-want-feb-19/
LOCATION:DoubleTree by Hilton Edinburgh\, City Centre\, 34 Bread Street\, Edinburgh\, EH3 9AF\, United Kingdom
CATEGORIES:CIM,Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/02/Shoes-300x226-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200218T093000
DTEND;TZID=UTC:20200218T163000
DTSTAMP:20260408T184439
CREATED:20191216T085457Z
LAST-MODIFIED:20191216T085457Z
UID:7155-1582018200-1582043400@hyperlink-technology.com
SUMMARY:Marketing Vision - Scaleup North East Insight Workshop
DESCRIPTION:Veronica is providing one of the essential masterclasses for the Scaleup North East programme on Tuesday 18 February.  \nShe will be delivering a 1-day workshop focussing on the principles of Strategic Marketing relevant to a business preparing to scale up. \nMoving from organic growth to accelerated growth to meet scale-up ambitions requires a focused and targeted marketing strategy to drive sales and attract new customers. \nThis one day workshop is aimed at companies that are looking to accelerate growth and need to review or develop their approach to marketing in preparation for scaling. \nIt will look at – \n– Identify the marketing resources needed to support growth \n– Establish how to set clear company and marketing objectives \n– Identifying primary barriers to moving forward internally and externally \n– Identify opportunities in product and market developments for growth \n– Identify what success looks like and how to measure progress. \nIt’s a perfect session for SMEs who have been operating for a minimum of 3 years and are ready to take their businesses to another level through scaling up. \nIf Scaleup is something you could benefit from? Take a look at look at their brochure. \nThis workshop will be delivered by Veronica Swindale\, Managing Director of nesma.
URL:https://hyperlink-technology.com/nesma/event/marketing-scaling-up-to-success/
CATEGORIES:Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/12/Scale-up-North-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200218T093000
DTEND;TZID=UTC:20200218T163000
DTSTAMP:20260408T184439
CREATED:20191216T085457Z
LAST-MODIFIED:20191216T085457Z
UID:7681-1582018200-1582043400@hyperlink-technology.com
SUMMARY:Marketing Vision - Scaleup North East Insight Workshop
DESCRIPTION:Veronica is providing one of the essential masterclasses for the Scaleup North East programme on Tuesday 18 February.  \nShe will be delivering a 1-day workshop focussing on the principles of Strategic Marketing relevant to a business preparing to scale up. \nMoving from organic growth to accelerated growth to meet scale-up ambitions requires a focused and targeted marketing strategy to drive sales and attract new customers. \nThis one day workshop is aimed at companies that are looking to accelerate growth and need to review or develop their approach to marketing in preparation for scaling. \nIt will look at – \n– Identify the marketing resources needed to support growth \n– Establish how to set clear company and marketing objectives \n– Identifying primary barriers to moving forward internally and externally \n– Identify opportunities in product and market developments for growth \n– Identify what success looks like and how to measure progress. \nIt’s a perfect session for SMEs who have been operating for a minimum of 3 years and are ready to take their businesses to another level through scaling up. \nIf Scaleup is something you could benefit from? Take a look at look at their brochure. \nThis workshop will be delivered by Veronica Swindale\, Managing Director of nesma.
URL:https://hyperlink-technology.com/nesma/event/marketing-scaling-up-to-success-2/
CATEGORIES:Key Events (Tribe),North East
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/12/Scale-up-North-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T160000
DTEND;TZID=UTC:20200206T180000
DTSTAMP:20260408T184439
CREATED:20200108T192546Z
LAST-MODIFIED:20200108T192546Z
UID:7157-1581004800-1581012000@hyperlink-technology.com
SUMMARY:CIPR #TimeToTalkDay Event
DESCRIPTION:Join CIPR North East to explore how to manage your own mental health when dealing with crisis communications.\n\n\n\n\n\n\nThis #TimeToTalkDay\, join CIPR North East\, NGI Solutions and Newcastle Upon Tyne NHS Hospitals Trust to explore mental health communications\, health and wellbeing in the workplace and how to manage your own mental health when dealing with crisis communications. \n\n\nIn light of #TimeToTalkDay\, there will be no fee to attend this event. Instead\, CIPR North East is asking attendees to make a donation to Mind in lieu of an event fee. \nRefreshments will be provided and sessions will include: \nMental health communications \nLucy Nichol\, Account Director\, NGI Solutions \nAn interactive session following on from Lucy’s last CIPR workshop. Delegates are asked to think about examples of positive and negative mental health coverage from the media for a facilitated discussion on what stigmatising content looks like and how to report responsibly on mental health. \nThe session will also provide a basic guide to the differences between mental health problems and symptoms\, explore the impact of stigma and discuss how we can challenge it in the media. \nRecognising the emotional toll of crisis communications \nCaroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nAs someone who worked for a long time in mental health and disability services\, and now in one of the largest and most specialist acute trusts in the UK\, reputation management and crisis comms – always an emotionally charged element of PR – is second nature for Caroline. \nThe session will explore how we\, as practitioners\, support the mental health of colleagues in our workplaces when times are tough\, but also\, how can we recognise and manage the emotional impact on ourselves. \nCreating healthy workplaces \nKathie Wilcox\, Director\, NGI Solutions and Caroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nWith both Kathie and Caroline play a key role in health and wellbeing initiatives within their respective organisations\, they will share their experience of engaging both a large and small workforce in positive conversations around health and wellbeing. \n* * * \nThis Mental Health in Public Relations event follows CIPR North East’s live simulation PR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation on Wednesday 5th February at Newcastle University between 8am and 10am. \nEach event will complement the other\, and places are still available to book via Eventbrite\, with tickets costing between £10 and £30 per person.
URL:https://hyperlink-technology.com/nesma/event/cipr-timetotalkday-event/
LOCATION:NGI Solutions\, Baltic Place East\, South Shore Road\, Gateshead\, Tyne & Wear\, NE8 3AE\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe)
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mental-Web.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T160000
DTEND;TZID=UTC:20200206T180000
DTSTAMP:20260408T184439
CREATED:20200108T192546Z
LAST-MODIFIED:20200108T192546Z
UID:7683-1581004800-1581012000@hyperlink-technology.com
SUMMARY:CIPR #TimeToTalkDay Event
DESCRIPTION:Join CIPR North East to explore how to manage your own mental health when dealing with crisis communications.\n\n\n\n\n\n\nThis #TimeToTalkDay\, join CIPR North East\, NGI Solutions and Newcastle Upon Tyne NHS Hospitals Trust to explore mental health communications\, health and wellbeing in the workplace and how to manage your own mental health when dealing with crisis communications. \n\n\nIn light of #TimeToTalkDay\, there will be no fee to attend this event. Instead\, CIPR North East is asking attendees to make a donation to Mind in lieu of an event fee. \nRefreshments will be provided and sessions will include: \nMental health communications \nLucy Nichol\, Account Director\, NGI Solutions \nAn interactive session following on from Lucy’s last CIPR workshop. Delegates are asked to think about examples of positive and negative mental health coverage from the media for a facilitated discussion on what stigmatising content looks like and how to report responsibly on mental health. \nThe session will also provide a basic guide to the differences between mental health problems and symptoms\, explore the impact of stigma and discuss how we can challenge it in the media. \nRecognising the emotional toll of crisis communications \nCaroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nAs someone who worked for a long time in mental health and disability services\, and now in one of the largest and most specialist acute trusts in the UK\, reputation management and crisis comms – always an emotionally charged element of PR – is second nature for Caroline. \nThe session will explore how we\, as practitioners\, support the mental health of colleagues in our workplaces when times are tough\, but also\, how can we recognise and manage the emotional impact on ourselves. \nCreating healthy workplaces \nKathie Wilcox\, Director\, NGI Solutions and Caroline Docking\, Assistant Chief Executive\, Newcastle upon Tyne Hospitals Trust \nWith both Kathie and Caroline play a key role in health and wellbeing initiatives within their respective organisations\, they will share their experience of engaging both a large and small workforce in positive conversations around health and wellbeing. \n* * * \nThis Mental Health in Public Relations event follows CIPR North East’s live simulation PR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation on Wednesday 5th February at Newcastle University between 8am and 10am. \nEach event will complement the other\, and places are still available to book via Eventbrite\, with tickets costing between £10 and £30 per person.
URL:https://hyperlink-technology.com/nesma/event/cipr-timetotalkday-event-2/
LOCATION:NGI Solutions\, Baltic Place East\, South Shore Road\, Gateshead\, Tyne & Wear\, NE8 3AE\, United Kingdom
CATEGORIES:CIPR,Key Events (Tribe)
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Mental-Web.png
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T080000
DTEND;TZID=UTC:20200206T100000
DTSTAMP:20260408T184439
CREATED:20200115T192114Z
LAST-MODIFIED:20200115T192114Z
UID:7158-1580976000-1580983200@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 6 February
DESCRIPTION:Join us for chatter\, pastries and an inspiring talk from Laura Denning\, Marketing Co-ordinator at M.I Dickson Ltd\, at our next networking breakfast. https://www.linkedin.com/in/laura-denning-291471136/ \nPlease note this event is the next in the series of CIM Breakfast Networking Events and is organised by the CIM North East Board. \nFree to all. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nThe event will start promptly at 08:00 and finish at 10:00. \n\n  \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-6-february/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Board-Breakfast-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200206T080000
DTEND;TZID=UTC:20200206T100000
DTSTAMP:20260408T184439
CREATED:20200115T192114Z
LAST-MODIFIED:20200115T192114Z
UID:7684-1580976000-1580983200@hyperlink-technology.com
SUMMARY:Marketers networking breakfast - 6 February
DESCRIPTION:Join us for chatter\, pastries and an inspiring talk from Laura Denning\, Marketing Co-ordinator at M.I Dickson Ltd\, at our next networking breakfast. https://www.linkedin.com/in/laura-denning-291471136/ \nPlease note this event is the next in the series of CIM Breakfast Networking Events and is organised by the CIM North East Board. \nFree to all. \nnesma is sponsoring this event\, it’s a great opportunity to catch up with us. \nYou can find a quick summary of the revised CIM syllabus HERE. \nThe event will start promptly at 08:00 and finish at 10:00. \n\n  \n\n 
URL:https://hyperlink-technology.com/nesma/event/marketers-networking-breakfast-6-february-3/
LOCATION:Motel One Newcastle\, 15-25 High Bridge\, Newcastle upon Tyne\, Tyne & Wear\, NE1 1EW\, United Kingdom
CATEGORIES:Key Events (Tribe),Learning,North East,Social
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2020/01/Board-Breakfast-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200205T080000
DTEND;TZID=UTC:20200205T100000
DTSTAMP:20260408T184439
CREATED:20191111T113517Z
LAST-MODIFIED:20191111T113517Z
UID:7677-1580889600-1580896800@hyperlink-technology.com
SUMMARY:PR Crisis Communications Workshop
DESCRIPTION:PR Crisis Communications Workshop\nby CIPR North East Group\nPR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation. \nWe are very pleased to be able to offer a two-hour workshop with Ramona Slusarczyk Chart.PR\, MCIPR\, Lecturer in PR\, Newcastle University\, which will provide practical experience and guidance on writing media crisis responses for traditional and online media. You will take part in a crisis simulation which will require you to write effective crisis responses as a fictitious incident affecting your client or your organisation unfolds in real time. \nAll participants need to bring a laptop and be familiar with the use of Google Drive & Google Docs. \nWho should attend? \nThe workshop is aimed at spokespeople and communications specialists responsible for the management of their client’s or organisation’s reputation\, and who are likely to be involved in leading and managing communications at a time of a major incident. \nPlease note the workshop is an updated repetition from last year’s crisis communications workshop\, with a tweaked scenario. \nOpen to both CIPR members and non-members \nWorkshop Objectives: \n\ntaking a position: strategies in response to crisis\,\ndrafting appropriate crisis messages with the emphasis on clarity\, control\, confidence\, concern and competence\,\nsatisfying the media’s need for news while protecting your client’s reputation.\n\nRamona Slusarczyk\, Lecturer in PR\, Newcastle University \nBefore returning to her Newcastle-based alma mater as a lecturer in PR and Corporate Communications\, Ramona spent eight years in Asia and the Middle East\, teaching public relations and media courses at RMIT International University\, Vietnam\, and The Higher Colleges of Technology\, UAE. To keep her industry experience up-to-date\, she worked as a PR Account Manager at a Dubai-based PR agency\, managing several client accounts and executing a range of B2B and B2C events for local and worldwide businesses while aiding her professional development through membership in the Middle East Public Relations Association. Her current academic interests focus on crisis management\, CSR\, and nation branding. \nWhen? \nWednesday 5 February 2020 – 08:00 – 10:00 \nWhere? \nRoom 3.41\, Armstrong Building Newcastle University
URL:https://hyperlink-technology.com/nesma/event/pr-crisis-communications-workshop-2/
LOCATION:Filter sidebar mockup
CATEGORIES:CIPR,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/CIPR-Crisis.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200205T080000
DTEND;TZID=UTC:20200205T100000
DTSTAMP:20260408T184439
CREATED:20191111T113517Z
LAST-MODIFIED:20191111T113517Z
UID:7151-1580889600-1580896800@hyperlink-technology.com
SUMMARY:PR Crisis Communications Workshop
DESCRIPTION:PR Crisis Communications Workshop\nby CIPR North East Group\nPR Crisis Communications Workshop: how to create messages that satisfy the media and protect your client’s reputation. \nWe are very pleased to be able to offer a two-hour workshop with Ramona Slusarczyk Chart.PR\, MCIPR\, Lecturer in PR\, Newcastle University\, which will provide practical experience and guidance on writing media crisis responses for traditional and online media. You will take part in a crisis simulation which will require you to write effective crisis responses as a fictitious incident affecting your client or your organisation unfolds in real time. \nAll participants need to bring a laptop and be familiar with the use of Google Drive & Google Docs. \nWho should attend? \nThe workshop is aimed at spokespeople and communications specialists responsible for the management of their client’s or organisation’s reputation\, and who are likely to be involved in leading and managing communications at a time of a major incident. \nPlease note the workshop is an updated repetition from last year’s crisis communications workshop\, with a tweaked scenario. \nOpen to both CIPR members and non-members \nWorkshop Objectives: \n\ntaking a position: strategies in response to crisis\,\ndrafting appropriate crisis messages with the emphasis on clarity\, control\, confidence\, concern and competence\,\nsatisfying the media’s need for news while protecting your client’s reputation.\n\nRamona Slusarczyk\, Lecturer in PR\, Newcastle University \nBefore returning to her Newcastle-based alma mater as a lecturer in PR and Corporate Communications\, Ramona spent eight years in Asia and the Middle East\, teaching public relations and media courses at RMIT International University\, Vietnam\, and The Higher Colleges of Technology\, UAE. To keep her industry experience up-to-date\, she worked as a PR Account Manager at a Dubai-based PR agency\, managing several client accounts and executing a range of B2B and B2C events for local and worldwide businesses while aiding her professional development through membership in the Middle East Public Relations Association. Her current academic interests focus on crisis management\, CSR\, and nation branding. \nWhen? \nWednesday 5 February 2020 – 08:00 – 10:00 \nWhere? \nRoom 3.41\, Armstrong Building Newcastle University
URL:https://hyperlink-technology.com/nesma/event/pr-crisis-communications-workshop/
LOCATION:Filter sidebar mockup
CATEGORIES:CIPR,Key Events (Tribe),Learning
ATTACH;FMTTYPE=image/png:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/11/CIPR-Crisis.png
ORGANIZER;CN="CIPR North East":MAILTO:debbie.sharratt@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20200122T180000
DTEND;TZID=UTC:20200122T200000
DTSTAMP:20260408T184439
CREATED:20191120T122645Z
LAST-MODIFIED:20191120T122645Z
UID:7154-1579716000-1579723200@hyperlink-technology.com
SUMMARY:Life in the Bus Lane - 22 January 2020
DESCRIPTION:Stephen has been with Go North East for over 20 years\, joining on a youth training programme and rising to his current position on the Board as Commercial Director. Responsible for spearheading a number of Go North East’s successful and award-winning marketing and ticketing initiatives\, Stephen has led the way on technology investments and improvements for customers\, the industry leading initiatives to increase bus use\, especially for young people and families\, and the drive to change the perceptions of the bus through solid and consistent marketing and delivery. \nHe was awarded the Leadership and Inspiration accolade at the UK Bus Awards\, named as one of CIM’s ‘North East 50 Marketing Greats’ and in 2018 was named ‘Marketer of the Year’ at CIM’s Marketing Excellence Awards in London. \nCome and hear Stephen share his experience of life in the bus lane\, charting his journey from youth trainee all the way to the boardroom\, and experience a tour of the £8m Go North East Riverside bus depot in Gateshead. \nThis event is kindly sponsored by Go North East. \nCPD category: Championing the customer\nDuration: 1.5 hours \nRegistration and networking is from 18:00\, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Regional Events team to make your booking. \nFor more information please contact the Regional Events team on; \n\ncim.events@cim.co.uk \n(0)1628 427340
URL:https://hyperlink-technology.com/nesma/event/lifeinthebuslane-22-january/
LOCATION:nesma Team Kerry Leng
CATEGORIES:CIM,Key Events (Tribe),Learning,Scotland,Social
ATTACH;FMTTYPE=image/jpeg:https://hyperlink-technology.com/nesma/wp-content/uploads/2019/10/nesma-Team-Deb-Mullinder.jpg
ORGANIZER;CN="CIM North East":MAILTO:cim.events@cim.co.uk
END:VEVENT
END:VCALENDAR